Analysis Of Bill Gates 's ' Ride The Inflection Rocket '

Gateway, Inc., founded in 1985, started with two people working out of an Iowa farmhouse. With a "keep it personal, make it simple" philosophy Gateway, Inc. has grown rapidly since it went public 8 years after the company started. Today, Gateway is a 7.5 billion Fortune 250 company that has 19,000 people on its payroll and prides itself on building lifelong relationships with its customers.4 The company operates sales and technical support centers on four continents and has manufacturing facilities in the United States, Malaysia, Singapore, and Ireland.4 The following vision, values, and mission statements best state the core of this company, which has led to its great success:

By using digital form, customers will instantly able to provide feedback, give comments and suggestion directly through the app company provide. This not only increases company’s chance of receiving more feedback related to their service in order to increase customer service but reduces the need to print, store, and process the comment cards and feedback forms. (Baker, 2014). Moreover, Digital marketing facilitate communication within and between organizations in term of promotion by provide access to sources of information and current trends in interactive media. ( 'Impact of Technology on Marketing ', 2015). For example, email marketing is one of the functions of the internet in business promotion. It is used for both internal and external communications in the company. Email helps users to communicate with each other more flexible in terms of time and location. Email can also be an effective way to keep track of requests from customers or suppliers, conversations within and between organisations, and other important data which company concerned about as it provides a record of what was communicated. (wiseGEEK, 2015) Furthermore, unlike in the past, interactive digital marketing has transformed and allows a two way dialogue between marketers and customers. Promotion becomes a process that pays more attention to customers demand rather than leading customer. By the time customer provides feedback to company, personal

Customer service is the most important factor in every business. With an online service the supplier could provide an improved customer service. As the customer enters the website they could be greeted by a pop-up chat window. Many websites now provide an online chat, where the customers could chat with a customer care executive and clarify all the doubts about the products or any other details. Even the customer could contact the customer service executive through phone which is a 24x7 service. Making customers happy is the important factor for improving the business and to gain benefits. All these customer services could not be provided if the Internet is not being utilized.

In 1999 Bill Gates and Collins Hemmingway collaborated on a project that produced the book: Business @ the Speed of Thought using a Digital Nervous System. Detailing businesses and public agencies using technology that transforms information to a more responsive element, energizing three major functions of any business: business operations, knowledge management, and commerce. Gates gives general lessons to other organizations with the ability to adapt quickly to constant change using stimulated business strategies. These strategies touch on the importance of digital information passing quickly throughout a company.

Technology companies are able to introduce products and systems to businesses across all sectors which at one point had been exclusive for business-to-business interactions. All companies are now able to have access to systems which allow electronic invoicing, computerising shipping and tracking and automated notifications, systems that at one point had only been used by companies such as FedEx and UPS.

“The best way to predict the future is to create it”. This is correctly stated by Peter Drucker, and upheld by all visionaries who created history in the world of technology. The 20th century marked a major turning point in computer advancements that changed the world forever with Microsoft leading the way. Bill Gates, the co founder of Microsoft, always envisioned Microsoft to be a leader in the computer industry, and that is exactly what he accomplished. Today, Microsoft has not only touched and changed the life of the common man, but it has revolutionized the business, medical, production and communication sector of the work world. Through taking risks, and believing in both himself and his product, Bill Gates is the man he is today.

Bill Gates is a frugal, persevering, supreme computer geek who can “hack code” with the greatest of them and is probably the most successful entrepreneur of the 20th century. While the other side of him is a hard-driven businessman. Gates felt that standards were one of the most important attributes you could possess in a company which has shaped the computer industry into what it is today.

In 1989, a man by the name of Tim Berners–Lee had the incredible idea of creating what we know now as The World Wide Web. This man’s genius creation opened up even more doorways for customer service. It wasn’t until 1991 that he was able to perfect it and introduce it to the rest of the world. The web allowed a way for communication and a way for promotion. Business could now air their ads cheaper. Do you remember back in our MySpace days? You would be scrolling down the page and depending on what your interest were, or the things that you searched for on the Internet, it would all be taken in as data and companies would then project your ads based off of your interest and try to promote their services or products to you. That’s a perfect example on how the World Wide Web has impacted customer service.

"Bill Gates is a modern business phenomenon: the greatest of the cyber- tycoons. He is not simply a story of technical brilliance and enormous wealth; it is one of remarkable business vision and an obsessive desire to win. It is also about a leadership style that is radically different to anything the business world has seen before"

In 1975, before the doors left Harvard University Graduate Microsoft pose with his childhood friend Paul Allen. The couple is planning to develop software for IT staff in emerging markets. The company is one of Bill Gates and Microsoft has become and is known to run their computers and killer business systems. For example, Bill Gates told IBM to Microsoft to maintain the operating system MS-DOS IBM 's personal computer (PC) requires a new drawing. Gates proceeded to make MS-DOS license fortune. In November 1980 IBM was looking for software that will work after their computers and approached Microsoft. Legend

Your website is also a useful tool for building customer relations. Through the internet, your customers can find traditional ways of finding your business. A phone number and physical address can be easily added. More detailed information, like the best person to contact for different situations, can help customers get through to the right person on the first phone call. Customers never enjoy being transferred from department to department and will appreciate the quick, correct response. A customer who gets good service without the run around is more likely to be a repeat customer.

Being intelligent is always associated with being a continuous learner. Bill Gates’s greatest strength is his curiosity. Even though he dropped out of college in 1975 to pursue his dream of continuing his business, Microsoft, he continues his never-ending quest for knowledge. Bill Gates make sure to keep up-to-date with the latest news and industry trends in science, technology and energy, so he tries to read every now and then, through books,

Technology change can be either incremental continuum or breakthrough disruption. It can be a smooth transition or in pulses. When financial ledgers became computerized, it signified an incremental change in the existing procedure. But when we talk about concepts like AI or driverless cars, we think about something that is going to change the way we operate in our day to day life, something that no one had imagined before. While incremental change improves the quality of product and services, enhances the customer experience, a breakthrough disruption can radically change the way business operates and customers behave.

In a world of demand of instant information, whether it is the weather, news or latest sport scores. Society in American has been groomed to desire instant satisfaction of information at their fingertips. That need has transcended to corporate American and that instant information need is a common best business practice. Organizations used to use couriers to carry documents across town, and now sometimes electronic mail just might not be fast enough.

It’s official: We are living in the age of the customer. With real-time access to all sorts of information like prices, loan rates, product features and competitors, technology has empowered consumers to be more informed than ever before. As a result, consumers are causing disruption across every industry, even in banking and finance.