Given the limited information in this case, which product would you recommend that Apex commercialize? Why?
Apex, a chemical manufacturer, has the option of commercializing one of its compounds due to resource scarcity. Apex needs to examine both choices and take into consideration the analysis of market size and trend, value proposition, market knowledge and share, and forecasted revenue for each of the compound before it decides which compound to commercialize.
Compound A-115:
The first is Compound A-115, a new electrolysis agent. The electrolysis agent market is stable at $10 million a year with Hamfield occupying 95% of the market and customers are currently satisfied with Hamfield. Since Apex is not known in the electrolysis
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But Apex is not currently in the beta market and has been losing 10% of its sales per year and customers are insisting on betas. Even though there are three other competitors and a number of smaller, off brand competitors, Apex can utilize its existing distribution channels and brand advertising to attract new customers. If Apex decides to enter the beta market, Compound B-227 will be a line extension in the plastic oxidizer market for Apex.
My recommendation would be for Apex to commercialize B-227. Even though Apex is not currently in the beta market it still has a strong presence in the plastic oxidizer market based on stigones sales. Apex has no presence in the electrolysis agent market and is dominated by Hamfield. It will be extremely hard for Apex to compete in this segment. Also, there seems to be a lot more room for growth in the plastic oxidizer market compared with the electrolysis agent market ($40 million and growing versus $10 million and stable). Entering the beta segment would also tie into Apex’s overall strategy and would be considered a line extension for Apex. Apex already has an advantage in the beta market such as brand recognition, distribution network has already been created, and sufficient staffing and equipment. Apex would only need to capture 25% of the market share in order in the betas to get the same revenue potential which is more realistic than capturing 100% of the market in the electrolysis agent
Polysar Limited is Canada’s largest chemical company. It is structured into 3 groups, namely, basic petrochemicals, rubber, and diversified products. Rubber Group is the largest of the three operating units of Polysar Limited. The primary users of its products, such as butyl and halobutyl, are manufacturers of automobile tires; other users are from various industries. In 1986, Rubber group contributed 0.8 billion which is 46 percent of the company annual sale. The operation of the group is divided into four divisions, NASA (North America and South America) and EROW (Europe and rest of the world), Research department and Global Marketing department. NASA and EROW operate as profit centers each produce butyl and halobutyl
S.P. is admitted to the orthopedic ward. She has fallen at home and she has sustained an intracapsular fracture of the hip at the femoral neck. The following history is obtained from her: She is a 75-year-old widow with three children living nearby. Her father died of cancer at age 62; mother died of heart failure at age 79. Her height is 5’3 and weighs 118 pounds. She has a 50 pack year smoking history and denies alcohol use. She has severe Rheumatoid Arthritis (RA) and had an upper GI bleed in 1993 and had Coronary Artery Disease with CABG 9 months ago. Since that time, she has engaged in “very mild exercise at home.” Vital signs are 128/60, 98, 14, 99 degree farenheight (32.7 degrees C) SAO2 94%
As a member of management Clive Jenkins is responsible for boosting employee morale to ensure that company goals are met
1. Write a client outcome to help Mrs. Ross resolve the symptoms (i.e., defining characteristics). Refer to Section III (beginning on p. 119) of the Ackley and Ladwig text.
IgG – funtions in neutralizing, opsonation, compliment activation, antibody dependent cell-mediated cytocity, neonatal immunity, and feedback inhibition of B-cells and found in the blood.
The challenges faced by Nucleon, Inc. present more of an issue with how to take full advantage of an opportunity in front of them, rather than a problem that poses a threat to the company. As a company in its early stages, only putting out its first product, it is critical that it is done in a manner that allows the budding firm to grow. The main issue here is determining the most effective means by which they are to manufacture and market their first product, CRP-1. Doing so requires in-depth evaluation of three strategic options, all with their own benefits and potential risks. The problem statement, therefore, is as follows:
Starting a business can be an exciting time for an entrepreneur but new market concepts and opportunities are useless without the strategies to operate the company to success. Day to day strategies are needed to achieve the organizations goals. The largest expense of any company is usually the compensation strategy. The face of the retail company is the service staff and their relation to the customer are paramount to success. Firms are in competition to find qualified, engaged employees. The pressure for an organization to get it right is the key to competitive success. Companies now look to creative compensation strategies to create a environment that employees want to
Scenario: John is a 4 year-old boy who was admitted for chemotherapy following diagnosis of acute lymphoblastic leukemia (ALL). He had a white blood cell count of 250,000. Clinical presentation included loss of appetite, easily bruised, gum bleeding, and fatigue. Physical examination revealed marked splenomegaly, pale skin color, temperature of 102°F, and upper abdomen tenderness along with nonspecific arthralgia.
Hoping to launch two to four new businesses each decade requires massive market-wide research and assessing companies own capabilities. Corning was doing well with its identification of new opportunities in its established business divisions, but finding an opportunity in a white space was necessary for its long term sustainability and diversification. Filling the pipeline with innovation was the goal. A definitive well planned stage approach led Corning to find many opportunities to pursue, Mercury Abatement being one of them. Bring wide variety of scholars together to share viewpoints definitely generates ideas. Marketing and technical professionals that were cross-functional and savvy did create synergy. Also an independent view from external source helped evaluating competencies and opportunities. In all I evaluate Corning’s strategy as a well encompassed growth plan that anticipates commercial success in innovation.
5. Assuming Zoecon pursues a third-party distribution arrangement, what specific information should be contained in a presentation to d-Con, S.C. Johnson & Sons, or Boyle-Midway?
Functional magnetic resonance imaging (fMRI) technology would be best reveal the location and extent of damage to Tim’s brain produced by his
Mr. Hugh Tudor (55 yrs) is a well-known person in Milville, where he has been living for 30 years. He is involved in lot of social activities and has a reasonable pension and savings. He is becoming restless in his retirement and shows interest in investing in The Leeds Livery, local British pub in Milville, which could provide him with more challenges. While discussing this matter with his friend, he found out that the pub has great potential to perform well as it once exceeded the profit percentage of the industry. Mr. Tudor is in the process of exploring this opportunity but still has several questions rising in his mind.
After a thorough evaluation of various options available to Nucleon Inc. to bring their product to market, we recommend that Nucleon Inc. pursues the option of In-house Pilot Plant for Phase I and Licensing for Phase III.
The case study focuses on an employee, Paul Keller, who is being affected by a number of factors. His job performance is hindered by constraints such as his work environment, his home environment, stressors, mood, and the management style of his superior. The case study demonstrates how his job performance is affected and what the consequences could be as a result of his poor job performance and lack of concentration.
Also Amphenol is one of the targeted supplier on a list that SCM and SQM has put together. The Suppliers made it onto the