Expansion of the JYL company into Germany
Jerry Lee
2015-06-01
BBB4M- Mrs. Zylber
Why Invest in Germany?
Germany is an excellent country to expand new products and services into as it is located in the heart of Europe, following a constitutional monarchy with a parliamentary government and a Prime Minister which has the power to appoint and remove ministers. As a member of the G8, Germany contributes significantly to the world 's economy. The Gross Domestic Product in Germany was valued at USD $3634.82 billion in 2013 which is equivalent to 5.86% of the world’s economy. In Germany, more than 95% of the population speaks German as their first language.
Germany is Canada’s 8th largest trading partner. Canadian exports to Germany are mainly comprised of aircraft parts, iron ores, coal and copper. Canada’s trade to Germany is primarily resource based while Germany exports are mostly automotive parts. However, other major imports include medicaments, medical instruments, and blood fractions.
Investing in Germany provides numerous businesses with large opportunities to expand their business into Germany. Germany has the largest economy in all of Europe, with an access to 454 million consumers. Productivity has risen over 30% in the past 5 years. Adding on to that Germany is also the world’s second largest exporter. The geography of Germany plays a very important role for business opportunities. Germany is in the centre of
1) What accounts for Deutsche Brauerei’s rapid growth in recent years? Specifically, what policy choices account for this success?
Germany is one of Europe’s industrial powerhouse and the world’s second largest exporter. The country whose economy has single-handedly stopped the eurozone falling back into recession and the only nation rich enough to save the
Germany has many different types of agricultural products the it products.This consists of milk,pork,poultry, cereals,potatoes,wheat,barley and sugar beets and in some regions wine fruits and vegetables.One of their most popular products is beer. Germany’s agriculture is very similar to Wisconsin’s. Germany is very mechanically Inclined. The country is very known for its production in cars. Only 1.6 percent of the
The government of Germany currently is a democracy where the executive and legislative functions fall on the parliament; this is a parliamentary government (Shively, 2014). After the fall of the Hitler regimen in 1949 the Germans rewrote the constitution so that the government’s power would be fragmented so no one person could ever have sole power over the country. According to Shively (2014) the “German government is a federal system so there are many agencies that are not controlled by the national government”, though has developed less ways to control individual state actions. The excise of power has been limited by the
German has been called the country of thinkers and poets. The german in me sticks out most as my other last name is heinrich. The german language one of the three working languages of the European Commission along with english and french. One of the most famous authors are the grimm brothers that created the original fairy tales in their gruesome state. Germany claims some of the most renowned classical composers of the world including but not limited to Bach and Beethoven. Germany has the largest music market in Europe, and third largest in the world.
Canada is one of the world's most important suppliers of agricultural products and one of the few developed nations that are net exporters of energy. In addition, the Canada-United States Free Trade Agreement (FTA) of 1988 eliminated tariffs between the two countries.
Germany, a country rich in culture and heritage, yet plagued by the fallout of World War I and World War II, has progressed to become the centerpiece of the European Union and the world’s third richest economy. The first German Empire dates back to the Roman Empire starting in the 8th century AD. During the Middle Ages the German Empire fended off many attacks against their soil from the Hungarians and the Slavs. Fighting and power struggles continued until the 1400’s, when the modern world gradually came into existence with intellectual, economic and political changes.
Germanys background is very unique and very engrossing. With Germany being the third largest country in the European Union, following the Boot, France and finally Spain, Germany has a lot of power. (Countries of the World) Germany also had a history of being divided, which means they are not very united but can make strong comebacks. A little after A.D. 436, Germany was divided and ruled by tribal leaders. Because of this, some of the tribes called themselves holy. By taking
International trade is the selling and buying of goods and services between different countries. The trading is done between individual people, businesses and government agencies. Up to 40% of Canada’s total production is made up of exports of merchandise and services (The Canadian Encyclopaedia 2017). Canada is known to be the 11th largest export economy in the world and according to the Economic Complexity Index (ECI), it is the 23rd most complex economy (OEC 2017). Canada has quite a large range of exports with 46% being made up of automobiles, machinery and equipment. The remaining 54% is made up of natural resource industries such as agriculture, energy, fishing, forestry and mining (The Canadian Encyclopaedia 2017). Trade agreements are
Canada has many large trade partners. The trade partners listed below are who we mainly export our fish and seafood to currently
Canada is one of the main exporter countries of forest products. Most of the natural resources are from south of Canada while some are in the northern parts. Natural resources found are iron, nickel, Zinc, gold, timber, wildlife, hydropower, natural gas, and petroleum. The main industries are automobile industry and aircraft industry, also Canada is ranked eighth in seafood industry.
Throughout the century the sector turned out to be the pillar of the national economy. Germany's famous premier brands such as Porsche, Audi, Volkswagen, Mercedes-Benz
GDP per capita is also an important indicator of economic health. GDP per capita takes the total output of a country and divides it by the number of people in a countries population; this indicated the buying power of individuals. GDP per capita in Germany as reported for 2014 was slightly over 47,000 USD (“Countries with the largest”, n.d.). Looking at GDP per capita when compared to other countries in the Eurozone Germany is not fairing so well. Luxembourg leads the world wide GDP per capita and that of the Eurozone with a high rate of 116,750 USD (“Countries with the largest”, n.d.). Worldwide Germany ranks 16th in the Eurozone, Germany was beat out by Austria, Finland, Ireland, Luxembourg and the Netherlands in GDP per capita (“Countries with the largest”, n.d.). While the GDP per capita rate in Germany is stronger than many other countries it is not competitive with other countries which have economies comparable in size to Germany nor economies centrally located in the Eurozone.
As it began, our century drew to a close, with Germany once again the economic powerhouse and political hub of Europe. What is remarkable is how quickly this happened, how unbidden and unanticipated: the toppling of the Berlin Wall in November 1989; the reunification a year later; the collapse of the Soviet Union and the end of the Cold War in late December 1991; a resurgent impetus to West European integration in 1992; and NATO enlargement, which was consecrated in April 1999. Unquestionably, this chain of events has profoundly affected Germany’s situation over the past decades. For the first time since the establishment of the Federal Republic of Germany (FRG) in 1949 and the painstaking process of
Nevertheless, in order for Bel to increase their shareholders’ worth by creating exchanges that satisfy the objectives of shareholders, the German market in the EU would be the right market for growth expansion and would also position the firm to optimise value creation (Hollensen, 2007). However, the rationale behind this choice of country is due to the fact that customers in Germany are very careful about hygiene compared to some of the Asian and African countries that have other alternatives like water (Euromonitor, 2012).It is also assumed that, like the UK, many of the products in the disposable paper market are considered to be essential by German consumers. Also it assumed that the Germans consume 13.7kg of tissue per year