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Mba Shoe Company

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As the father of three extremely talented amateur basketball players, including one who will be selected high in this year’s upcoming NBA Draft, I have decided to make a brand out of our family and design our own basketball shoe that my sons will wear in the NBA. The brand is called BBB (Better Baller Brand). The major shoe companies are interested in signing my oldest son to a shoe deal where he would promote their brand in the NBA. However, I see immense potential in my sons and a possible brand to start on my own. Now I will take meetings with theses companies and license out my shoes to them so they can sell them for me while still maintaining control over the direction and design of my company. The main thing that I am after is shelf space. I need to have my shoes in stores for customers to buy on hand. The three major shoe manufacturers (Nike, Adidas, and Under Armour) control that shelf space. Selling shoes online only is not optimal in this industry as many customers still rely on getting a new pair of shoes at the store. But why would any of these companies give up valuable real estate to promote a product they don’t even own? Simply my shoes are the best. People will want to wear these shoes. The amount of buzz surrounding these shoes will make people flock to them and they can either get on board and make some money off …show more content…

It may cost them only a few dollars to make a single pair of shoes yet they can sell them for a few hundred. Mine will not. My shoes will be constructed in factories that pay their workers fair wages and work hours. Now the price of my shoes will be higher than other top of the line shoes but this is my critical point, that the major shoe companies practices of sweatshop labor is not tolerated within BBB. We are a family operation that prides itself on making quality products that continue to push the boundaries of the game we love,

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