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Meeting, Incentive, Convention, and Exhibition (Mice) Industry:

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Meeting, Incentive, Convention, and Exhibition (MICE) Industry: Analysis & Investment Opportunities Department of Investment Services, Ministry of Economic Affairs Table of Contents I. (I) (II) II. (I) Global Trends in MICE Industry Development .................... 1 A 21st Century Goldmine................................................................1 The Asian MICE Industry Boom ...................................................2 The Status of MICE Industry Development in Taiwan ........ 5 Supply & Demand..........................................................................5 (II) An Analysis of Existing Gaps in the Industry Supply Chain, Investment Niches, and Prospective Foreign Investors................7 (III) Major …show more content…

This is particularly evident in Asia, where exhibition space is expected to grow to 4.6 million m2 by 2010—a 20% increase on 2006. UFI points out in its June 2007 report—“The Trade Fair Industry in Asia - 3rd Edition” —that, spurred by the momentum of production relocation to Asia from the rest of the world, the Asian MICE industry made over US$2.4 billion in revenues in 2006. There was a 7.6% growth in the quantity of exhibitions and a 17.4% growth in available floor space. China, Hong Kong, India, Taiwan, and Thailand demonstrated the most remarkable growth in both respects. Analysis of International Exhibitions Held in Asia 2 Anticipated No. of Exhibitions Held Country 2006 China Japan India South Korea Hong Kong Thailand Taiwan Singapore The Philippines Malaysia Vietnam Indonesia Pakistan Total 587 475 158 140 82 69 60 59 59 57 56 54 32 1,888 2005 564 473 128 139 56 57 58 52 62 52 41 56 17 1,755 Year-onyear Difference 4.1% 5,089,000 4,065,000 0.4% 2,174,000 2,273,000 23.4% 0.7% 46.4% 21.1% 3.4% 13.5% -4.8% 9.6% 36.6% -3.6% 88.2% 526,000 528,000 776,000 381,000 410,000 202,000 114,000 246,000 109,000 170,000 62,000 462,000 522,000 501,000 274,000 329,000 175,000 125,000 166,000 62,000 192,000 41,000 2006 2005 Total Floor

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