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Reflection Paper On Vipp

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Introduction This mandatory assignment is a test, an opportunity to see if we do understand all the topics we have had during the classes. It’s a way to put all the theory in practice and it helps us understand the different aspects in Marketing .A lot of choices were made based on how relevant something was in order to be used or not. Next to that we learned how to function in groups and develop our competencies and skills. We discovered what we liked about Marketing and also what we don’t. We still have a long way to go to discover it all. Since we all have different point of views about this matter, we hope that this report, the ideas, reflections and many other things will be useful, in some way, to the teachers, the company and other …show more content…

All that harmony creates a satisfied customer at the end of the supply chain. ´´As time passes I have become more aware of the simplicity and systematic approach to supply chain. Partnerships in both ends of the supply chain are likewise important.´´- Jette Egelund. Value Chain Description of value chain A value chain is about how to make or create value around your product for the customer. People from inside and outside the company are needed to create that value. For instance outside of the company could be a supplier for some materials and inside could be a designer that designs the product. We don’t have to forget that the customer can also be inside of the company. So all the input and feedback in the value chain have to be taken in consideration. Methodology of a value chain We used it because it gives a clear and separated view of how value is added in each of the nine categories. The value chain also gives you the possibility to improve yourself against the competition. It helps you to create a better competition advantage. With this value chain we described our points and for some points we gave our opinion about it. Value chain inside of …show more content…

We think it is a strength to divide the power, especially inside of the family. Motivator: Holger Nielsen might be what is motivating them. Sophie and Kasper are always mentioning him after the achieved something, like: “I wish he was here to see what we achieved” or “he would have been proud of us”. Next to Holger Nielsen, their success, the satisfied customers, the working environment might also be their motivation. For the other ones we haven’t found any relevant information about that. Personal skills Motivated: We believe that Vipp is a motivated company. They want to innovate as much as they can. They are active in charity. When you see the effects of the donation to a charity it pushes you to give even more. When we hear Morten Bo Jensen speak, we can tell that he likes his job and that also part of being motivated to come up with new

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