Research Proposal : Online Store for Primark

Qualitative research is flexible written form their results are ongoing and their conclusion can be changed while quantitative research is numerical, reliable, specific, data are collected by statistical analysis due to which quantitative are more accurate. Qualitative research uses open questions to find the depth of the information while quantitative research uses closed question, secondary data or experiments due to this it lacks the depth of the information and neglect the effect of the individuals which could be service provider, service users or other staff members.

The retail industry such as Men’s Wearhouse, Macy’s, Burlington, and Express operate websites and are part of a highly competitive industry. They contend with local, national, and global online retailers that bring comparable products and offer comparable services. Consumer opportunities in retail are shifting quickly with online retail stores, with an innovative future, which includes speed, convenience, and personalized mobile access. The change to e-commerce is pervasive to traditional retailers that must adjust their growth strategies, or risk a downturn in business. Whereas retail is ever expanding within e-commerce, retailers do offer different products and services in order to promote their

Qualitative Research is using the characteristic of something such as colour, shape, texture, etc. Qualitative research is commonly used to research the quality of a product for example the red T-shirt is soft and fits well.

The purpose of this paper is to critique a quantitative study and to present a critical analysis on its research findings. The paper will discuss the elements influencing believability and robustness of research, including writing style, research problem, literature review, conceptual framework, research question, hypothesis, study sample, methods, data analysis and results, and discussion of the relevance and future directions.

This type of research involves getting together information that cannot be easily quantified and instead can only be recorded using language. This type of data is usually collected using unstructured interviews, audio recording of conversations or

Qualitative research is a type of scientific research consisting of an investigation that seeks answers to a question. The questions that concern my belief and reasons for it, will be part of the research. I will explore my personal history, perspectives, and experiences. This research will require some critical thinking and qualitative research to assist in revealing my character and the way culture has shaped my personality and beliefs.

In its purest definition, quantitative research focuses on a systematic and empirical approach to research based on statistical, mathematical and/or computational techniques. The overall objective

Primark is a company which sells clothing, accessory, shoes and home products. Its first store opened in Dublin in 1969 and expanded significantly in the later years. In 1973, Primark moved into Great Britain and now have 152 stores in the UK (Primark company website, 2010). Primark as one of the important clothing retailers in the UK, overtaking Asda and became the NO1 low price retailer in 2009 (Hall, 2009).

At present, the Primark Ltd has 162 stores located in the UK, Spain and Ireland. They are subsidiary of Penney Brand Company which is based in England and recently announced it has hired its 25,000th person among its stores (Nagdeman, 2009).

However, I prefer the quantitative research method instead of the qualitative one. Because the result is always supported by numbers, it reflects the fact which is objective and impartial. In the following content, I will discuss quantitative and

It makes use of tools such as questionnaires, surveys, measurement and other measureable data. The quantitative research is mainly objective in its approach in the sense that it only seeks precise measurements. It has to be noted the structure of the quantitative research design has remained static for centuries. Therefore it has kept its standardise format across many scientific fields and disciplines. The main strength of making use of this approach is that, it is an excellent way of finalising results while proving or disapproving a

Due to the fast development of the Internet and the growing popularity of online shopping, some argue that the online shopping will substitute store shopping ultimately. For some products such as books and tickets, that might be true, however, for product like apparel - a kind of high-risk and hedonistic product, it is not the case. This essay demonstrates why it is less possible for online apparel shopping to substitute store apparel shopping and how it serves as a complement for store apparel shopping. Finally, some implications on how to make the online apparel shopping more appealing are given.

Mintel (2014a) noted that online shopping of apparel and footwear would go up 14.5% to reach £10.7 billion in 2014 and £19 billion in 2019 in UK. Reynolds (1999), cited in McGoldrick (2002), made a conclusion about the driving forces impact the development of Business-to-Consumer E-commerce, they are the consumer acceptance, technological process competition and legislative and institutional. Asos, an online fashion retailer, sells over 65,000 own-brand and other brands product and delivers products to 240 different countries (Asosplc, 2014). Until August 2014, Asos’s sales increased to £975.5 million (Mintel, 2014b). What are driving forces for Asos in 2015? Depending on the Reynold’s driving forces framework, this essay

So in this paper we will discuss online retail and e-commerce as a whole. We will look at it’s history and current impact. Then we will make some predictions

Shopping, by definition, is the act of “purchasing goods and services from physical stores”. After the creation of online stores, shopping was not restricted anymore to physical shops. In fact, the internet is playing a major role in people’s lives and somehow trying to control it. Will online shopping compete with mall shopping or will it simply complement it? This question is subject to a variety of opinions. Some might think that online shopping is replacing store shopping and is going to eventually lead to a decrease in malls and stores while others believe that they simply complement one another, and this will lead to an increase in shopping. The following research is carried out to prove that no matter how much the internet has influence on people’s lives, it will never replace malls and traditional stores. This implies that online stores are there to support and complement mall stores. This research will help investors receive a better