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Summary Of Design Australia By Tony Fry

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In 1988 Australian design theorist and philosopher Tony Fry published his book Design History Australia. In this book Fry provides a contemporary perspective of design and its history. The book covers a wide variety of topics related to design history that are focused on the field of industrial design. Design History Australia provides reasons as to why a history of Australian design is important as well as giving a critical analysis of texts written on this topic. Fry also highlights the importance of designers having knowledge of design theory and he suggests a method of design study that he deems appropriate for Australia. In his final chapter Fry applies this method to three case studies: The Great White Train, MacRobertson’s Ltd and Australia’s …show more content…

The reason Fry questions the success of this train is due to the fact that this train was intended to be an annual event, however this never happened. What Fry believes often happens with projects such as this is that they are hyped up and details are exaggerated which in turn affects the accuracy of our history. In order for designers to learn from history, what is written must be critically looked upon and not everything should be accepted as fact. On top of these issues with accuracy Fry also suggests that exhibition trains such as The Great White Train can and often do border on racism. “A remaking of values is essential for a liberation from Australian modern marginality” (Fry 1988, …show more content…

His perspectives and theories on design and design history, although being written almost three decades ago, are still very much relevant to design today. Having read some of Fry’s other works one thing I love is that he really sticks by his opinions and gives a lot of background information on what it is that has shaped these. All of his works tie in together really well and discuss similar issues yet they are all still filled with an abundance of additional relevant information. The sources Fry uses in Design History Australia very successfully relate back to and add legibility to his theories. In addition to this, the inclusion of sources that Fry disagrees with and the way in which he justifies his reasoning behind these disagreements is also very useful. It enables the reader to take into consideration a wide scope of perspectives before forming their opinions. This also shows the amount of effort and care that has gone into Fry’s writing. I found this book to be relatively easy to read however I found the sheer quantity of information provided in the text to be somewhat overwhelming. I felt lost at times reading some sections and feel like some things could have been summarized more, so as to not take away too much from the main points in the

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