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Swot Analysis Of Lockheed Martin

Satisfactory Essays

Lockheed Martin Strategic Audit
Ernest N. Vaughn
Embry-Riddle Aeronautical University

Lockheed Martin Strategic Audit
I- Executive Summary
Lockheed Martin paves the way in the aerospace industry as a strong industry leader. Their innovative creativity is fed by a substantial backing in research and development in aerospace and technology. Lockheed Martin will remain competitive in their market if they continuously apply SWOT analysis to their firm. This will allow them to accurately identify strengths, weaknesses, opportunities, and threats. If Lockheed Martin identifies and takes corrective action to their strengths and weaknesses, they should be able to seize opportunities while minimizing threats.
This Strategic Audit was built …show more content…

Martin’s first aircraft he designed caused he a significant amount of grief because he foolishly tried to turn the prop of the aircraft with no one at controls. The aircraft lunged forward and Martin had to dive under it to clear the propellers. He was drug around by the aircraft until it fell apart. The Lockheed brothers had a failed attempt at starting the Lockheed Aircraft Manufacturing Company. The company lasted about six years before they were forced to liquidate it. The United States government and Lockheed began working together during World War II. They developed the P-38 Lightning which was a fighter aircraft. Advanced Development Projects was a division that Lockheed created in secret. This division is responsible for creating the first jet-powered fighter for the U.S. It was called the P-80 Shooting Star. The aircraft was introduced to service in 1945. Advanced Development Projects would later be retitled as Skunk Works. Skunk Works established itself as the leading military aircraft creator for the U.S. by developing the U-2 and F-104, as well as their work on stealth aircraft like the F-117 an SR-71. The division proved to be a successful asset for Lockheed.
At the same time, Lockheed had begun developing cargo and passenger aircraft for military use. They are responsible for developing the C-5, C-17, C-130, and the C-141. In 1995, Lockheed and Martin Marietta merged to

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