The Bank 's Strong Brand Recognition

I believe that Bank of America will succeed because they do not restrict leadership styles within the company.

Bank of America thrives off of the premise that they are aiming to enhance the financial lives of their customers. Per the Code of Conduct, Bank of America believes in treating all of their customers equally; they claim to expand beyond expectations to deliver satisfactory customer service; they implement discipline to eliminate financial risks to customers; they pride themselves on acting responsibly; and they strive to help individuals to reach their full financial potential. This company enforces the belief that they honor their ethics fully. This includes making

I really don’t have any clue, but I look online and i have found an article about Wells Fargo. Apparently Wells Fargo have set the vision for an organization. Wells Fargo vision is that they want to “satisfy all their customers’ financial needs, ect. Wells Fargo is the largest bank in the U.S. by market capitalization. It beat Bank of America and JP Morgan in last few years. Barron’s ranked it as the best financial services company in the world. Wells Fargo is the only “AAA” credit-rated bank in the United States. This is the highest possible rating from Moody’s.

At Bank of America we are looking to deliver what the customer wants. We believe that there are five pillars. They are easy to use, clear, and straight forward banking, friendly and knowledgeable associates in the community, reliable products and services, security and accessibility. These tools will help our customers feel in control of their financial decisions. To make sure that this commitment is communicated we will market through mass media, associates, print ads, and radio. We have also switched the way we will target the customers. The customer will fall into three segments. They are Mass Market, Mass Affluent, and Small business. This will assure that we are delivering the

Bank of America also has a program called Merrill Edge in which consumer can be educated on investments and are able to invest their funds on business ventures as well as retirement. As I searched through the site I was very impressed Bank of America seem to touch base with everything from their history to their values and their they have managed to be very specific and detailed. As far as social media is concerned Bank of America has also shown their interest in utilizing social media to reach out to their consumers they have participated in Facebook, Instagram, Twitter and even YouTube and checking out their social media I noticed that they have used those platforms to educate their consumers letting them know of new programs and giving tips on how to save money and invest their money as well. The banking industry is a virtual component to individual business National and Global Financial well-being.

They sell the debt that have underwritten to investors all over the world. From mortgage-backed securities to other types of packages bonds, they are sold to wealthy individuals and even the government of a country. They also sell investment portfolios to abroad. Their strategy involves presenting foreign investors abroad an opportunity to invest in the USA. There is a huge demand for investments in the US, as our economy is much smore stable and lucrative then their local investments opportunities. Companies in the US looking for a capital injection, can also turn to Bank of America and have them find an investor. They will then underwrite the terms, and broker the deal. A lot of these types of deals are dealt with foreign investors. Foreigners are always looking to take their local currency and convert it into dollars, since it is a stable currency, and these investments enable them to be able to do that. They focus on creating the best investments in the US for those abroad. While the demand isn’t as strong for Bank of America to offer US investors an opportunity to invest in international markets abroad, they do offer this as well. The strategy on the business level is go after international investors since the demand is so high for US based investments, and on the corporate level is to keep creating new investment opportunities as a

Welcome to the service audit report on Bell State Bank and Trust, a locally originated bank that was formerly known as State Bank and Trust of Fargo. This report covers the business model of Bell State Bank and Trust and focuses exclusively on the service marketing aspect of the business. In the beginning of the report I have provided a general overview of the banking industry. This part is important in understanding and comprehending the level of progress or shortcomings of the subject bank. By realizing how fast the banking sector is progressing, it gives us a reference point to analyze the progress of Bell State Bank. I have also discussed the competitive environment of the bank. In this section I realized that Bell State was one of those financial institutions that is hard to classify as it has smaller roots and is close to its origins, however it has a huge asset of $3 Billion that transcends the limits of small regional banks. The firm’s competitive advantages highlight that the firm prides itself in its community ties. It is these ties that have led to the banks local sourcing of employees, philanthropy, past growth and public image.

Bank of America has always been a big name for a finance company in the United States. My mother has actually worked for the company for over 23 years, and has always informed me that they are a terrible organization. Therefore, I should not have been surprised when they appeared in the book, as one of many famous companies that have received subsidies on the basis of creating new jobs, only to layoff its employees shortly thereafter. Bank of America has actually done this twice in the past 20 years: once in 1993 and again in 2004. Specifically, in 1993 the Bank received $18 million in subsidies to move their employees into the world trade center, in return, they were supposed to retain 1700 jobs, but five years later they merged with Security Pacific National Bank and laid off 800 employees. A year later New York subsequently scraped the subsidy, but didn’t demand any reparations from Bank of America. The Bank nearly did the same exact thing another seven years later. After the 2001 9/11 bombings, Bank of America received another job retaining subsidies packages. The deal included up to $82.6 million in subsidies, and in return the Bank was supposed to create new jobs, in addition to keeping 2,225 of the previous jobs. At this time, Bank of America did not wait five years; later that year they merged with Fleet Bank and with this new amalgamation, there would be 17,000 layoffs all across the country. That is, the first step in solving any problem is

Ethical Analysis of a Firm: Bank of America Bank of American is an American multinational banking and financial services corporation, founded in 1874, that is headquartered in Charlotte, North Carolina (Intelligent Investor, 2016). According to its website, Bank of America traces its roots back to the Civil War via its heritage bank, The State Bank of Albany (Bank of America, 2016). It is a full service bank offering various banking and financial services for individuals, businesses, investors, corporations, and governments in the United States and internationally through operating 5,100 banking centers, 16,300 ATMs, call centers, and online and mobile banking platforms (Intelligent Investor, 2016). Bank of America was listed by Forbes in

The main factors of production that Bank of America uses are labor, capital, and land. The company makes significant use of the “labor” category, as it requires many employees to keep the company running. The labor at Bank of America can take on a huge variety of job descriptions, such as bank teller, bank manager, auditor, credit analyst, quality assurance, and hundreds more. These positions all work together to ensure the company makes the best decisions when it comes to handling people’s finances, and the company’s own. Bank of America has a large headquarters and many branches spread across the country, which all require significant amounts of “land” capital to exist. The branches and buildings built on the land can all be considered “capital”.

Bank of America is one of the leading financial companies in the world. When dealing with assets, it is the second largest. Bank of America has a profit of 31.61%. The factors that hurt the bank would be due to customers closing accounts without making the bank aware and making sure that they have a system in place for when they received checks written in large sums to be cleared. Another weakness would be holding on to the customers ' direct deposit to cover

     During the course of its 220 year history, The Bank of New York has seen its country go through some turbulent times, seven wars, ten economic depressions and the World Trade Center disaster. The bank has survived these entire crises and has come out even stronger owning to a commitment of certain shared and enduring values - Integrity, Respect, Personal Responsibility, Teamwork and Excellence - and a firm focus on the needs of their clients. These core values formed the foundation for everything they do.

Bank of America’s management should have conducted future analyses on where the business is today and where what the future holds. The managers at Bank of America should review the banks financial situation. Bank of America should have first looked at what their competitors were doing and the state of the economy. Bank of America should have should have taken the time to analyze the mortgage and real estate brokers, by not analyze the mortgage and real estate brokers people purchase property that they couldn’t afford. The price of houses declined in 2006 this caused the houses that were

1. Bank of America acquired Countrywide Financial Corporation that it can help Countrywide face lawsuits, ethical issues and operating challenge. Bank Of America Corp can now easily expand and enter international markets. There are constant improvement and up gradation of processes in the banking industry which is an opportunity for the company.

Currently today, Bank of America serves about 47 million customers along with 4,700 retail financial centers (ONiel). Bank of America serves nationally and internationally. Bank of America differs from the typical banks like, PNC, FNB, because rather than just do business with local consumers and businesses; Bank of America does business internationally. Bank of America, “operates in more than 35 countries throughout Europe, the Middle East and Africa, Asia Pacific and the Americas” (Bank of America Global Markets). Bank of America does business throughout the world. They operate in the United States and Canada, Latin America, (EMEA) Europe, Middle East, Africa, and in the Asia Pacific. Bank of America has offices in seven different countries in Latin America. They do the majority of their business in countries including Brazil, Chile and Mexico. In these locations they provide many services including corporate and investing banking, capital markets, and sales and trading. In Europe, Middle East, and Africa, Bank of America is located in 32 cities in 23 different countries since 1922. Their services for these areas include Europe Card Services, Global Banking and Markets, and Global Wealth and Investment Management. Bank of America also provides services to 12 Asian countries where they specialize in