The Impact Of Social Media On The Workplace

Social networking connects individuals, businesses and organizations. “Social networks are the foundation of the social media because every form of social media is based on participation from a community of members” (Tuten, 2015, pg. 142). Social networking has a major impact on an organization’s marketing, products and or services. It provides the opportunity to expand businesses and communicate with their potential and current clients. Facebook, Instagram, Twitter and Pinterest are the top four social media platforms used in order to market organizations, their products or services.

This literature review will be focusing on the interactions of social media and employment. It will discuss the scientific findings of how communications processes in the workplace are affected by social media. In this paper, we will show: (a) There is a negative correlation between organizations that allow their employees social media access and how those employees view their employer; (b) Use of social media in the workplace environment increases employee productivity and performance, and (c) social support can increase the amount workers access social media at work. It will also discuss how social media affects the interactions between workers at organizations, how they feel about their jobs, and how communication processes are affected by social media.

A growing hot topic, and cause for concern is the increasing use of social media in the workplace. The landscape for communication has changed, and the line between personal and professional communications has been blurred. How will your employer manage the risks associated with the use of social media and at the same time, gain the benefits that this media form provides? While many employers were initially concerned that employees would use company time and equipment for socializing with friends, they are quickly learning that many social networks can also be used directly for work purposes.

According to a survey report done by the Kelly services with 170,000 people from 30 different countries, 55% of all the participants believe that the use of social media for both the personal and professional posts can cause problems in the workplace (Bennett, 2012). According to a study done by the proof point, many US companies that have hired the employees more than 1000 in number face a real problem with their employees to use social media (Ostrow 2009). Almost 17% of these companies had faced serious disrepute due to the offensive comments on the social media websites (Ostrow 2009). Almost 13% of the US companies have investigated the use of personal text messages that have been found to infringe the company’s law (Ostrow 2009).

There are positive impacts that social media can have on employees as was recently published by Robertson & Key, (2017). In their article, “Social media at work: The roles of job satisfaction, employment status, and Facebook use with co-workers”, we are made aware of the positive impact that social media can have on employee. The amount of time spent on Facebook interacting with co-workers can have a positive impact on employee satisfaction at work (Robertson & Key,

The purpose of this literary review is to enlighten my viewers of the importance of the ethical idea of companies crossing the lines of business with your personal life, when involving social media accounts. Most of my research has operated from the ATU library using the find it tool. Furthermost, the researched information use was from peer-reviewed research journal. I will discuss includes social media cons in the work environment, if it is ethical to get fired over a post, and laws that protect both parties. Social media includes an assortment of electronic communications—most commonly networking sites such as Facebook, LinkedIn, Myspace, Pinterest, Instagram, and the likes thereof. Social media also covers all forms of blogs, including Twitter (a micro-blog), wikis, online journals, diaries, personal newsletters, and World of Warfare and YouTube also are included under the umbrella term of social media (Lieber 2011).

Every day, more than a billion people worldwide use social networks. This habit has also invaded the workplaces and some research has established that four out of five employees use social networks for private purposes during working hours. Surprisingly, although this type of distraction can potentially harm the welfare of the organizations, no studies of this relationship have been made so far. In recent years, the phenomenon of social media, particularly Facebook and Twitter, is booming and occupies more space in the lives of individuals. So much so that interactions with these media are increasingly in the workplace, employers seeing the cause is often unproductive. Indeed, if a physician’s spends a lot of time surfing the Internet for personal

Prof Warren from Deakin University indicates researchers have found that a lot of business organisations have no policy regarding social media, with very few offering any social media training at all.

Skype, Twitter, Snapchat, Instagram, LinkedIn and Facebook are a few popular social media sites that are used today. As a society, people no longer have to meet up face to face for a social gathering. This era of social interaction online. Not every one person shares the same common sense. However, employers should not control the lives of employees on the internet because this epoch of online communication and not everyone believes in same moral judgment.

In the article “Social media: young professionals effect change in the workplace” by Karen Altes talks about Generation Y using social media, both personally and professionally. The workplace is changing with the upcoming new technology that people have at their fingertips. Although, young professionals tend to use a bunch of social media sites such as, Facebook, Twitter, and Skype because they remain comfortable with technology. Karen Altes states, “As the number of workers from Gen Y grows, so too will the use of social media in the workplace.” (Altes 1). However, social media tends to have a larger impact on people in the workplace by the cause of distraction. The older generations such as Generation X are bitter towards Generation

Even though the original intention and many conservative business people still see social media as only intended for connecting friends, it has grown to be an important tool in management of both business and customer information as well as a marketing tool. As a result, social media has been one of the best business innovations in transforming the way business is transacted. Regardless of the conservative lot mentioned above, majority of business leaders have taken up social media as a tool in management of employees, marketing and communication.

In this Research paper I am going to discuss about the Impact of social media on organizations and business. In this paper I am going to start from the initial stage of the organizations technologies and how they are promoting their technologies and products using the different kind of forms. And how the organizations and the business are going to interact with the customers easily through the social media and also the there are negative shades along with the positive shades on the organizations. While many organizations think that they are much influenced by the impact of social media on them, as the recent studies and statics proved that. Examples of the different organizations and business which are got effected by social media are discussed in this paper. The ethical issues related to social media on organizations and business are also discussed in this paper. And the different effects and the positiveness of the social media also discussed. And the conclusion for overall impact of social media on the organizations and business are well discussed.

Social media is becoming an increasingly common feature of
the world of work and this trend looks set to continue. This application of communication technology or computer mediated tools have developed rapidly in our lives. Survey such as that conducted by CIPD (2013) have shown that while only a quarter of UK employees use it in their professional lives, this increases to 42% among employees aged 18–24. The innovative operation mode of social media has not only successfully drawn the attention of industry and academia, but has also boosted user growth, especially in the younger generation.

Social media has increasingly been on the rise for over the past 10 years, so has the concern on the effect of it being in the workplace. People are spending more and more time on social media and other communication technology (Walder). Because of this, researchers have begun to wonder what the effect will be in the workplace. The argument of social media in the workplace is on the rise, and will continue to grow as the Internet continues to transform the way people are spending their time (Carlson).

Today, many businesses are experiencing the effects of social media. Government, businesses, and communities interact through social media and use it to access their investors and potential customers. According to Donovan (2016), “Most types of businesses today make use of different tactics and techniques to make a significant exposure of their website to its target customers.” The goal is to use social media to maximize their potential in order to be one of the strongest participants in the business world.