A distillery makes whisky, where its profits from production per bottle are given by 7 = p – y² where p is the price it charges per bottle and y is the number of years the bottle is aged. There are two types of whisky drinkers, connoisseurs (H type) and casuals (L type). H-type have utility UH (Y, p) = 8y - p, while L-type have utility uz (y, p) = 2y – p. There are 10 consumers of each type, and each will buy at most one bottle. Each consumer's utility if she does not buy is 0. If a consumer is indifferent between buying two bottles, assume she will buy the more aged one (the one wi higher y). If a consumer is indifferent between buying a bottle and not buying, assume she will buy. Bottles are characterised by (y, p), years of age and price. For each menu of offerings below, calculate the distillery's profit. (1,9) and (4, 24) (1, 2) and (4, 24) (1, 2) and (2, 24) Calculate the firm's profits when it chooses the optimal menu.

Microeconomic Theory
12th Edition
ISBN:9781337517942
Author:NICHOLSON
Publisher:NICHOLSON
Chapter3: Preferences And Utility
Section: Chapter Questions
Problem 3.6P
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A distillery makes whisky, where its profits from production per bottle are given by T = p – y? where p is the price it charges per bottle and y is the
number of years the bottle is aged. There are two types of whisky drinkers, connoisseurs (H type) and casuals (L type). H-type have utility
UH (y, p) = 8y – p, while L-type have utility uz (y, p) = 2y – p. There are 10 consumers of each type, and each will buy at most one bottle. Each
consumer's utility if she does not buy is 0. If a consumer is indifferent between buying two bottles, assume she will buy the more aged one (the one with
higher y). If a consumer is indifferent between buying a bottle and not buying, assume she will buy.
Bottles are characterised by (y, p), years of age and price. For each menu of offerings below, calculate the distillery's profit.
(1, 9) and (4, 24)
(1, 2) and (4, 24)
(1, 2) and (2, 24)
Calculate the firm's profits when it chooses the optimal menu.
Transcribed Image Text:A distillery makes whisky, where its profits from production per bottle are given by T = p – y? where p is the price it charges per bottle and y is the number of years the bottle is aged. There are two types of whisky drinkers, connoisseurs (H type) and casuals (L type). H-type have utility UH (y, p) = 8y – p, while L-type have utility uz (y, p) = 2y – p. There are 10 consumers of each type, and each will buy at most one bottle. Each consumer's utility if she does not buy is 0. If a consumer is indifferent between buying two bottles, assume she will buy the more aged one (the one with higher y). If a consumer is indifferent between buying a bottle and not buying, assume she will buy. Bottles are characterised by (y, p), years of age and price. For each menu of offerings below, calculate the distillery's profit. (1, 9) and (4, 24) (1, 2) and (4, 24) (1, 2) and (2, 24) Calculate the firm's profits when it chooses the optimal menu.
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Publisher:
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