a) Which items load onto which factors? Can you name them based on the items that load onto them? (150 words) Rotated Factor Matrix Factor Items 1 2 3 4 5 The appearance of the physical facility .695 -.054 .153 .119 .193 Communication material .823 -.012 .096 .045 -.002 Ability to perform the promised services .052 .193 .718 .210 -.023 Willingness to help customers .270 -.013 .052 .232 .586 Knowledge and courtesy of employees .018 .769 -.046 .187 .005 Ability to convey trust and confidence -.028 .678 .035 .024 .090 Caring .172 .160 .215 .604 .155 Ability to accurately accomplish .174 .009 .640 .107 .127 Provide prompt services .170 -.210 .188 -.044 .720 Individual attention to customer .249 .093 .200 .638 .298 Extraction Method: Principal Axis Factoring. Rotation Method: Varimax with Kaiser Normalization. You are required to interpret the given output. (100 words) Variables Cronbach’s Alpha Discriminant validity CSR Trust Organizational performance Employee wellbeing CSR 0.891 0.779 Trust 0.809 0.705 0.749 Organizational performance 0.836 0.810 0.683 0.778 Employee wellbeing 0.952 0.645 0.560 0.598 0.823
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a) Which items load onto which factors? Can you name them based on the items that load onto them? (150 words) Rotated Factor Matrix |
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Factor |
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|
Items |
1 |
2 |
3 |
4 |
5 |
|
|
The appearance of the physical facility |
.695 |
-.054 |
.153 |
.119 |
.193 |
|
|
Communication material |
.823 |
-.012 |
.096 |
.045 |
-.002 |
|
|
Ability to perform the promised services |
.052 |
.193 |
.718 |
.210 |
-.023 |
|
|
Willingness to help customers |
.270 |
-.013 |
.052 |
.232 |
.586 |
|
|
Knowledge and courtesy of employees |
.018 |
.769 |
-.046 |
.187 |
.005 |
|
|
Ability to convey trust and confidence |
-.028 |
.678 |
.035 |
.024 |
.090 |
|
|
Caring |
.172 |
.160 |
.215 |
.604 |
.155 |
|
|
Ability to accurately accomplish |
.174 |
.009 |
.640 |
.107 |
.127 |
|
|
Provide prompt services |
.170 |
-.210 |
.188 |
-.044 |
.720 |
|
|
Individual attention to customer |
.249 |
.093 |
.200 |
.638 |
.298 |
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Extraction Method: Principal Axis Factoring. Rotation Method: Varimax with Kaiser Normalization. |
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- You are required to interpret the given output. (100 words)
Variables |
Cronbach’s Alpha |
Discriminant validity |
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CSR |
Trust |
Organizational performance |
Employee wellbeing |
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CSR |
0.891 |
0.779 |
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Trust |
0.809 |
0.705 |
0.749 |
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Organizational performance |
0.836 |
0.810 |
0.683 |
0.778 |
|
Employee wellbeing |
0.952 |
0.645 |
0.560 |
0.598 |
0.823 |
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