Assess plan A: strategy that hires and fires employees to meet the forecasted demand. Assess plan B: strategy that produces 1,200 cases per quarter and meets the forecasted demand with inventory and subcontracting.

Marketing
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ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter19: Pricing Concepts
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  1. Assess plan A: strategy that hires and fires employees to meet the forecasted demand.
  2. Assess plan B: strategy that produces 1,200 cases per quarter and meets the forecasted demand with inventory and subcontracting. 
a)
GOT7 Soda Pop, Inc., has a new fruits drink. The production planner has
assembled the following cost data and demand forecast as follow:
Quarter Demand
First
1,800
Second 1,200
Third
1,600
Fourth 1,300
Table 1: Cost and demand forecast
Previous quater's output
Beginning inventory
Stockout cost
Inventory holding cost
Hiring employees
Terminating employees
Subcontracting cost
Unit cost on regular time
Overtime cost
1,300 cases
0 cases
RM150
RM40 per case at the end of quater
RM40 per case
RM80 per case
RM60 per case
RM30 per case
RM15 extra per case
You as the production planner need to develop an aggregate planning. You are required
to:
Transcribed Image Text:a) GOT7 Soda Pop, Inc., has a new fruits drink. The production planner has assembled the following cost data and demand forecast as follow: Quarter Demand First 1,800 Second 1,200 Third 1,600 Fourth 1,300 Table 1: Cost and demand forecast Previous quater's output Beginning inventory Stockout cost Inventory holding cost Hiring employees Terminating employees Subcontracting cost Unit cost on regular time Overtime cost 1,300 cases 0 cases RM150 RM40 per case at the end of quater RM40 per case RM80 per case RM60 per case RM30 per case RM15 extra per case You as the production planner need to develop an aggregate planning. You are required to:
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