Q: What is the difference between a global marketing strategy and a multidomestic marketing strategy?
A: In a global way, you also develop and market a similar product solution worldwide. In a…
Q: Identify two potential benefits withoutsourcing
A: Outsourcing is a business process in which a company or business hires another person or company to…
Q: how can retailers build top-of-mind awareness? Explain and give examples.
A: TOMA (top of mind awareness) is a vital feature in market research. It's a metric for determining…
Q: Why is the understanding of want satisfaction so important to marketers?
A: Introduction:- The creation of an ideal client characteristics is amongst the most significant…
Q: Explain why non-store retailing is on the rise and list the advantages of its different forms
A: Non-store retailing is mainly known as the sale of any goods and services that takes place outside…
Q: Which of the following choices lists the elements of the distribution channel in the correct order?
A: Distribution channel makes the delivery of the goods to the final consumers possible. An efficient…
Q: Go to the Interbrand 2021 Best 100 Global Brands at (https://interbrand.com/best-global-brands/).…
A: Brand equity is the intangible value which the offering delivers to the customer inducing them to…
Q: Discuss relationship marketing in services
A: Services in marketing is regarded as type of item which is intangible that makes it to have no…
Q: Resistance to change is a part of change intervention Question 44 options: True False
A: The marketing management requires the companies to keep their innovation process continued in order…
Q: Nancy posted a product review on a retail website in which she shared her views on the fit, fabric,…
A: * Option A , Information effect .
Q: Explain how to create a social media campaign
A: Social media campaign is a group of activities that are coordinated to accomplish a specified…
Q: Describe two steps a firm can take torejuvenate a lost relationship.
A: The methods a company uses to engage with its customers and improve the customer experience are…
Q: What are the benefits of effective supplychain management?
A: Supply chain management (SCM) is the centralized administration of the flow of goods and services.…
Q: CASE 2. Travellers are returning to travel agents When the Internet took over travel intermediation,…
A: Travel agency is an organisation that makes travel as well as tourism related services to travellers…
Q: Identify the three product attributes - Quality, Features, Style and Design of a Laptop product. 2.…
A: The features that describe a product are known as product attributes. They encompass both tangible…
Q: Marketers are making a new pitch to men—at the risk of politicalincorrectness. Marketers for firms…
A: Marketing the products in a wrong way just to increase the sales of the product or to attract a…
Q: Why might retailers use ENVIRONICS Analytics tools, such as ENVISION, and the data within it? The…
A: Ans . Option 2
Q: t information systems that would cause a co
A: Information system's demerits: 1.Their objectives are to provide transactions so that data may be…
Q: Describe two ways marketers keepcustomers.
A: A customer is an individual or company who purchases goods or services from another company.…
Q: Make a thorough at least a large paragraph reponse to the questions. Should organizations be…
A: The organization can be permitted to market their product as it is sold legally but they need to…
Q: What is the most important factor in a strategic alliance?
A: In strategic alliance, two firms get into mutual agreement to form a group or alliance between them.…
Q: Compare and contrast the features of Facebook and 2 other social media platforms advertising sales…
A: The social media platform that have been chosen here are Facebook, YouTube and Instagram.
Q: a simple proposal for developing a new product for a specific target market by following the steps…
A: New product is developed by companies to grow. They bring in higher profits for shareholders in this…
Q: List and explain a variety of pricing objectives
A: Pricing strategy implies taking decisions about giving the right price values to the produced goods.…
Q: What are the three alternatives for first-time exporters toreach foreign customers?
A: "Marketing on a global scale reconciling or taking economic advantage of global operational…
Q: Environmental analysis
A: The process of determining the essential aspects that have a direct or indirect effect on the…
Q: What are two major victories achieved by the Uruguay Roundof GATT conferences?
A: The General Agreement on Tariffs and Trade (GATT) is the agreement which consists of multilateral…
Q: Why is forecasting important to marketsegmentation?
A: Segmenting in market implies categorising customers by identifying their similar traits. The group…
Q: Describe the three types of survey questions and outline the advantages and disadvantages of each
A: Introduction: Survey questions are a kind of tool for collecting data or information regarding the…
Q: Critics say marketing games manipulate customers into givingaway an increasing amount of personal…
A: Gamification is a process to convert any process into a game. It applies the principle of gaming…
Q: Discuss how services retailing differs from goods retailing
A: Service Retailing-Hotels and motels, banks, airlines, colleges, hospitals, movie theatres, tennis…
Q: 2. Explain how Facebook, Twitter and Instagram can represent a major threat or opportunity for a…
A: Developing strategies that complement corporate goals is one of the most important aspects of good…
Q: How does Nederlander achieve the three major criteria foreffective market segmentation
A: Effective marketing is the strategy where business aim for aligning business goals and marketing…
Q: What role does online communication play in the increased rate of identity theft?
A: Online communication refers communication over internet through social media, video conferencing, e…
Q: In the Video Game simulation, which decision involves a promotional event?
A: Decision involving a promotional event it helps in increasing the brand awareness. The details are…
Q: e problems of consumerism, especially the ideological background of consumerism
A: Consumerism definitely has some problems associated with it. The problems are discussed as follows-
Q: How does Pepe’s Pizzeria ensure customer satisfaction?
A: Customer satisfaction is the measurement of how happy a customer is after he consumes or uses the…
Q: Discuss global issues in branding and packaging
A: Companies have to face many problems when they expand in the global markets. They have to analyze…
Q: Outstanding Customer service is the hallmark of cruising. A fifteen-day vacation on a cruise ship is…
A: Norwegian Cruise Lines had arranged for a fifteen day vacation trip on their Cruise ship. Passengers…
Q: O Companies that offer eco-friendly products domestically and internationally O Companies that help…
A: Brand is created on the basis of trust and transparency. When a company gives consistent quality of…
Q: Do you think online selling to the federal government benefitsmarketers? What might be some of the…
A: The process of online selling is started with the advent of internet technology. Here, internet…
Q: Name and describe the five steps in the social marketing process.
A: Social marketing is a method used to promote activities aimed at changing or maintaining human…
Q: What buying center participant is a marketer likely to encounter first? In the buying center, who…
A: The buying center is the main unit in the production dept. which makes all decisions related to…
Q: Explain the four components of the business-tobusiness (B2B) market
A: B2B includes the sale and purchase of goods and services from one business to another business. On…
Q: What are the advantages of making an e-portfolio?
A: A student's academic e-Portfolio is a digital collection of their course-related work, such as…
Q: Explain what marketing channels and channel intermediaries are, and describe theirfunctions and…
A: Marketing is a process in which there are different marketing aspects, that need to be considered by…
Q: •Why do those organisations use demographic data?
A: The study of a population based on factors such as age, race, and gender is known as demographic…
Q: How might competitors respond
A: In product or service business, if there are more number of firms in the market, there would be…
Q: What type of information system does central hospital use to manage the equipment needed in the…
A: * Option B , Surgical information system .
Q: Describe the sixtechniques usedto evaluate relationshipmarketing programs.
A: Relationship Marketing- The company activities that are undertaken by the firm itself to establish…
Describe the goods–services continuum.
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