Discuss how your personal culture and family norms have influenced your buying behavior. Give a couple of examples, whether the buying behavior and influence ends up in a positive or negative consumer behavior.
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- As consumers, regardless of our purchase type, we go through the consumer buying decision process. Choose both a low and high involvement product you have recently purchased. Using figure 14-1 from our textbook, detail these purchases and the influences on them. Take us through the steps.List several factors that you could add to the model buying behavior to make it a more complete description of consumer behavior. Explain your ideas and reasoning.What do you mean by business buying behavior?
- Give detailed examples of possible questions on consumers’ buying experiences and their responses.Whether we realize it or not, our culture, our family, our norms have significant actions on our behaviors. Discuss how your personal culture and family norms have influenced your buying behavior. Give a couple of examples, whether the buying behavior and influence ends up in a positive or negative consumer behavior. For example, my mother always used Tide detergent. Because of this influence on me growing up, I use Tide detergent. Are there better detergents out there? Probably, but because of the familiarity of my mother using Tide, I probably will not try another brand. This next example is really "silly". My dad did not like Chevrolets, at all! Because of the cultural family influence I have never purchased a Chevrolet and now my two daughters have never purchased a Chevrolet. Is there any science or logical reasoning behind the consumer decision? NO....and for all I know Chevrolets could be better than other vehicles. Think of how hard this is for a business or product that is…What are the Organizational influences on business buying behavior?
- What would your reaction be if advised that social and psychological persuasion played no part in the industrial buying process? How would you prefer to differentiate consumer and industrial buying behaviour?Instructions Suppose you want to promote a line of costume jewelry to upper-middle class teenaged girls. What factors, you think, would influence the buying behavior of your target market? How each of these factors will affect their buying patterns?Model of Consumer Behavior and factors that affects its buying behavior.