Q: B. Directions: Write the letter of the channet functions that best described below. a. Transactional...
A: The primary purpose of any channel of distribution is to bridge the gap between the producer of a pr...
Q: Describe the five alternative marketing mix strategies used in global marketing.
A: A marketing mix is a bunch of exercises or strategies which the organization uses to advance its bra...
Q: Describe the regulatory forces that influence the marketing environment.
A: Marketing Environment: The marketing environment applies to all internal and external factors, that ...
Q: Question 1 a) Explain the concepts of a marketing mix and why companies must alter their marketing m...
A: a) Marketing mix: The marketing mix is a collection of factors that influence how a company provides...
Q: If a firm wished to encourage repeat purchases by a buyer throughout a year. would a cumulative or a...
A: Discount is said as reduction in list price of the offered products or services. It is given in the ...
Q: Explain the difference between pretesting and posttesting advertising copy.
A: An advertising strategy is a strategy that details the paid marketing channels of a company. It acts...
Q: What is standard markup pricing?
A: Pricing is the process by which a firm chooses the price at which its goods and services will be sol...
Q: • Where does the source of competitive advantage lie for products such as these? • Identify in detai...
A: Due to strict adherence to the guidelines of Bartleby, while answering the question, we are allowed ...
Q: Explain the different types of pricing strategies
A: A pricing strategy is the most important part of marketing activity. Is priced incorrectly the compa...
Q: TRUE OR FALSE 8. It is really important to observe the specifications prescribed by the NEDA in the...
A: Ans. NEDA stands for North-East Democratic Alliance, which was formed by Bhartiya Janata Party to pr...
Q: Market share is usually fought out before the s tage of the retail life cycle.
A: A series of activities or steps used to offer a product or service to consumers for personal or fami...
Q: From cooking breakfast and brewing coffee, you are tasked to document the procedure using Process Fl...
A: We are given a scenario,Wherein, a mother starts the day at 6 am to prepare breakfast for the family...
Q: You have a "Cash Cow" Product Line based on the BCG Matrix assessment. The Product Line is in the "m...
A: In the given multiple-choice question, we are provided with the statement - "You have a "Cash Cow" P...
Q: culture. 1. Do you think this ad is ethical? 2. Is there another way of presenting or delivering the...
A: Ethical marketing or Moral Advertising is one of the best long haul marking, verbal, and trust-build...
Q: What is Google's philosophy about advertising? How can less advertising be preferred to more adverti...
A: Advertising is a method of communicating with customers who use a product or service. Advertisements...
Q: How does a salesperson find and evaluate prospects?Do you consider any of these methods to be ethica...
A: Prospecting is the process of identifying a person who can be converted into a customer. The ultimat...
Q: Define advertising
A: Promotion mix is the element of marketing marketing mix which make sure that all components of promo...
Q: Promotion How would you use this illustration above in strategic planning to adapt to the missio and...
A: Strategy is the set of choices which a person or company will take to win its objective. It also is ...
Q: When it comes to building versus buying (a product off the shelf), what are the benefits to buying? ...
A: Disclaimer: since you have asked question with multiple sub-parts we will solve the first three subp...
Q: A distributor for Celanese Chemical Company stores large quantities of chemicals, blends these chemi...
A: And. Transactional utility to the customers and manufacturers is being provided by the distributor i...
Q: What are the most important hurdles that firms face while transitioning to a cloud computing platfor...
A: With the advancement in technology, organizations are now shifting from on premise computing to comp...
Q: What is the term used to describe individuals or organizations that are influenced by the actions of...
A: A stakeholder is a person or entity who has an interest in a company and can influence or be influen...
Q: What is sales promotion? Why is it used?
A: A sales promotion is a marketing tactic in which a company employs a limited-time campaign or offer ...
Q: Describe factors that marketing executives consider when selecting and managing a marketing channel,...
A: Marketing Channel: A marketing channel consists of organisations, people and activities necessary to...
Q: Describe the steps used to develop, execute, and evaluate an advertising program.
A: An advertising campaign is a way to communicate with the target market and develops awareness about ...
Q: You are tasked to create a PESTEL analysis, competition, and positioning map of your starting bakery...
A: Disclaimer: Since you have asked multiple question, so we will solve the first question for you. If ...
Q: If you do a Poter's 5 factor analysis of beverage market in US: the entry barrier will be high low A...
A: The international marketing deals with managing all sales and promotion related activities across do...
Q: Write User experience goals and Usability goals and Assessability goals for distribution manager at ...
A: Before we enlist all the possible goals for a distribution manager at a technology company, let us f...
Q: Define advertising campaign
A: Marketing process works for the business as revenue generation and sales boosting activity. It deals...
Q: Read the case from the text Take notes from the case Create a 500 word minimum Case Study submit a d...
A: Business is about filling the customer need gap profitably. Those organizations who are able to do s...
Q: With the assistance of a sketch, relate 1) skills needed to 2) management level.
A: In the given scenario, we will be answering it in a marketing context. With the help of hand-written...
Q: What systems did Amazon develop to improve the flow of products from suppliers to Amazon fulfillment...
A: Suppliers to Distribution Centers: Amazon has aided in the development and implementation of technol...
Q: regarding deceptive and morally questionable techniques used in advertising. discuss how you will ap...
A: Deceptive Advertisement is any sort of advertising that is inaccurate, misleading, or has the effect...
Q: An adcampaign about a product or service (in a paragrap form).
A: Marketing is a vast topic including many areas like advertising, market research, marketing mix, etc...
Q: analysis for the cheapest EV car in the US, the Nissan Leaf against its closest gas engine competito...
A: With the increase in awareness and diplomacy about global warming the demand for environmentally saf...
Q: How do organizations use public relations tools? Giveseveral examples you have observed recently
A: Public relation is a strategic combination of communication, timing, audience targeting, distributio...
Q: Explain the importance of retailing?
A: Concept Introduction : Retailing involves the activities in the selling of goods to ultimate consume...
Q: Why do most demand curves demonstrate an inverserelationship between price and quantity?
A: A related good is a good which can be used together to get the maximum value of both products. The b...
Q: Discuss the strengths and weaknesses of consumer-oriented and trade-oriented sales promotions.
A: Trade-oriented sales promotions will stimulate the dealers to sell the particular products or servic...
Q: Definition of Macro,Micro and Market
A: Marketing management has several activities to be performed that start from marketing research and e...
Q: Describe the many methods of nonstore retailing.
A: Retailing is the part of marketing mix where element of place is given higher emphasizes. The execut...
Q: Explain the difference between advertising and publicity when both appear on television.
A: Advertising is one way medium of communication that uses mass media channels to promote the product ...
Q: Q2. How can B&D increase the probability that the consumer will buy its new small appliance products...
A: Effective marketing is analyzing the elements of the business such that the marketing strategies are...
Q: What type of consumer buying decision best describes choosing to indulge at Ethel’s? 2. List the fa...
A: 1. The best possible customer decision for purchasing chocolate is to satisfy their need for recogni...
Q: Under what conditions would a digital camera manufacturer adopt a skimming price approach for a new ...
A: Pricing in the business is strategic task that is performed by the executives. The factors such as c...
Q: What is the difference between a need and a want? How do marketers create wants? Provide examples.
A: Needs and wants are two different terms and there is difference between these two terms. Needs are t...
Q: marketing material portfolio design a mock up of an instagram story that could in theory be publ...
A: Creating social media post is very important marketing tactic for the digital marketers. A post whic...
Q: What are the similarities and differences between the product and retail life cycles?
A: The time span between when a product is introduced to the market and when it is removed from the she...
Q: your self introduction as the salesperson of Seats Unlimited - your actual selling proposal and str...
A: The self introduction and the selling proposal are types of sales strategy which are used by the sa...
Q: Explain a flat yield curve using the segmented markets theory
A: Marketing is a vast topic including various areas like segmentation, pricing, advertising, gamificat...
Explain an inverted yield curve using the segmented markets theory.
Step by step
Solved in 2 steps with 1 images
- What is Market Opportunity Identification(MOI). Discuss its importance to agri-marketer.Discuss the contribution of the hospitality industry to local, national and international economies and provide statistics.Explain how the market structure and demand differ for business markets compared with consumer markets.
- Compare alternatives on an equal basis and select the alternativethat is wisest from an economic standpoint?In selecting the business level strategy, explain why it is important to consider the following dimensions: Socioeconomic segmentation Consumer Consumption pattern; and Perpetual factor segmentsExplain Marketing and Production?