Q: What was baby boomer?
A: A person who has been born between 1946 to 1964 is referred to as a "baby boomer." The Baby Boomer…
Q: Identify the major segmentation variables.
A: Market segmentation is the process of assembling the market into smaller groups by considering…
Q: Describe the different types of approaches to marketingresearch, and indicate when each should be…
A: Market Research: Market research is defined as the process of doing direct customer research to…
Q: Goods that have differentiating attributes which are more difficult to evaluate across brands,…
A: Goods that have differentiating attributes which is more difficult to evaluate across brands,…
Q: What is Status Quo Pricing?
A: Status quo pricing is used when one chooses to provide something at the same price as everyone else.…
Q: What are the benefits of a promotional allowance?
A: The discount and allowance facility is particularly important in the selling and distributing of…
Q: What are the benefits of Change the package design?
A: Packaging relates to the wrapping or the outer cover of the product to prevent the product from any…
Q: From the perspective of Bill Wyse, what differences are there between the production concept, the…
A: Marketing Concepts are the viewpoints that are used by a company’s marketing department to serve the…
Q: What are four dimensions of social responsibility? Whatimpact do they have on marketing decisions?
A: The responsibility of a firm to do no harm to society is referred to as social responsibility. The…
Q: List the ways in which implementing an ERM strategy will increase the level of support a company…
A: ERM enhances management consensus by forming a culture that embraces risk as a component of every…
Q: Why shipping by railroad is considered the most important modes of transportation in the United…
A: A common carrier can be denoted as the carrier that usually transports goods or products from one…
Q: Define Demand-Oriented Tactics?
A: Demand-based pricing takes many forms, all of which are united because they are based on consumer…
Q: When considering the strategic planning process,what factors influence the development of a…
A: A marketing aim identifies the goals that will be achieved through marketing operations. Product…
Q: Differentiate between single-line retailers and limited-line retailers.
A: A retailer is an independent business (ranging from a single location to national chains) whose…
Q: Identify the major characteristics of business customers and transactions
A: Marketing is based on four marketing mix components that are product, price, place and promotion. It…
Q: What are the benefits of Price analyzing?
A: Pricing analysis is the process of establishing if a product's or service's asking price is…
Q: Explain each component of the transactional model of communication
A: Transactional model is the most unique and dynamic communication models. In these models,…
Q: Q.1.1 Identify and discuss a suitable on-the-job training and development method for the company’s…
A: In the given question, we have been hired as a business consultant and tasked to assist a local…
Q: What are the goals of artificial intelligence research? Provide two instances for each of the…
A: Artificial intelligence (AI) refers to mimicking human intelligence in machines designed to think…
Q: What are the benefits of Price skimming?
A: Pricing skimming: It is a strategy where high prices are set for the product initially when a new…
Q: lating implementing business processes with the help of information technology. Explain how an IT…
A: The advancement of information technology has enabled the digitization of information, as rising…
Q: Directly related to the production of a firm's products and distribution or services
A: answer primary activities Primary operations include the creation, sale, maintenance, and support…
Q: What are the benefits of a rebate?
A: Sales promotion stimulates demand pattern in the market for the product in the short period. It…
Q: Business and individuals are choosing online or electronic communications rather than face-to-face…
A: Electronic Communication or E-communication is a technique of communication in which a person or a…
Q: John is the Head of IT Systems and Applications at AAA corporation. His job has been redesigned to…
A: * In Case of John who is an IT systems head at a organization and his job experiences continuous…
Q: The following are the criteria for evaluating price metrics except: a. tracks with differences in…
A: How an organization measures the value per unit of a product for sale is known as "Price Metrics".…
Q: port on that country's (a) stage of economic velopment (b) political-legal environment (c) tural…
A: Every business person or entrepreneur should understand about the market and the product before…
Q: Which are the Several factors that affect the elasticity of demand?
A: The demand is elastic if the formula returns an absolute value larger than one. Inelastic demand…
Q: What is the difference between superstores and super markets?
A: The place of products and service availability for end-consumers is known as the market. It has both…
Q: Consider the distinction between catastrophe recovery and business continuity planning.
A: Business continuity planning states how a company will function and continue during and after a…
Q: Why it is important to study consumer behaviour?
A: Introduction Consumer behavior defines the Consumer activity on the market. It reflects the factors…
Q: Interbrand is a brand consultancy, specializing in areas such as brand strategy, brand analytics,…
A: In marketing, brand equity can be explained as the value of a brand in and of itself or the social…
Q: An online toy store has a directive that "Failure to deliver the ordered toy within three hours will…
A: The concept of online toy store for kids Today, all kinds of children's toys, accessories, Lego and…
Q: How does demand for business products differ fromconsumer demand?
A: Product is element of marketing mix which is foremost designed after researching about customers'…
Q: What is meant by nonstore retailing?
A: Retailing is defined as a distribution channel member who has the last function to reach customers…
Q: The system analyst: act as liaisons between the information systems department and rest of the…
A: Acts as a liaison between the information system department and rest of the organisation.…
Q: Explain how competitive factors affect an organization’s ability to compete.
A: Marketing environment: It incorporates elements or forces, which can be internal and external to the…
Q: Explain how discounts, geographic pricing, and other pricing tactics can be used to fine-tune the…
A: There are various pricing strategies used by firms to sell their products upto greater extent. For…
Q: When benefits do we get when Cost-Oriented Tactics are applied?
A: Pricing methods are the techniques used to determine the final price of goods and services by taking…
Q: Oliver owns a chain of retail stores and is discussing store performance and sales with one of his…
A: Human behavior is hard to predict but can be shaped using various nudges. Shopping behavior being no…
Q: What are some key concepts that food market organisations should consider when using CRM systems in…
A: The concepts, procedures, and guidelines that a corporation follows when communicating with its…
Q: How does international marketing differ from domesticmarketing?
A: Marketing gives the justification to objective of the business to sell more questions and get…
Q: What are the reasons that Producers sell directly to consumers?
A: There are four channels of distribution. 1. Direct selling2. Selling through intermediaries3. Dual…
Q: Which is not one of the questions to address in a 5W customer analysis? Group of answer choices Who…
A: 5W customer analysis 5W customer analysis is used to find the potential customer in the ever…
Q: Define Telemarketing.
A: Marketing- It is a business term that the experts have well defined in dozens of ways. Even at the…
Q: Define positioning and state, from the case, how the airline positions itself to customers and…
A: Caribbean International Airlines is a passenger flight which serves the purpose of making travel…
Q: Find five elements that have led to the growth of business-to-consumer (B2C) internet commerce, and…
A: Digital marketing is known to the activities of marketing which is initiated by using internet,…
Q: What types of problems do marketers experience asthey interpret legislation?
A: Laws have the ability to affect marketing activities, but how marketers perceive them determines the…
Q: identify three services business you patronize on regular basis
A: Services business is the organisation that perform the activities that provides…
Q: What is consumer misbehavior?
A: Consumer behavior is a positive term that deals with learning customers' attitudes, behavior, etc.…
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- 1. What is marketing 2. Discuss the marketing process3. What is a financial services 4. List four examples of financial service5. What is a serviceBecause of the Intangible nature, the evaluations of services are fairly subjective, how do marketers convert the subjective evaluations in to objective evaluations, use an example of a service sector to answerThere are services and products involved when buying or renting a car, and in both cases, the customer drives away in a car. But buying a car focuses more on the product, whereas renting involves the service. Explain four ways in which marketing for a rental car company differs from marketing for an automobile dealership.
- how does the Service marketing triangle work ?Pick two product categories – one should be a physical good and the other should be a service.A) For both the physical good and the service, outline and discuss how the three product levels could be structured. B) For both the physical good and the service, relate these three product levels to the consumer needs. C) In your opinion, how useful is it for a marketer to divide the product into its several product levels?Identify the Customer and Value Proposition elements for Medical Supply retail store for the business model canvas. Submit 2 slide PowerPoint Presentation
- What is so special about service marketing that it needs a special approach? Your answer should reflect the eight distinctive characteristics of servicesWhat is the concept of vaseline intensive care body lotion products? And what is the concept of delivery of vaseline intensive care body lotion?A member of an enterprise is participating in the execution of a service of Marketing advisory, in which he was responsible for being a Costumer Analyst Success, that is, responsible for receiving customer feedback and bringing solutionsi n case of any problems. Recently, Dr. Antonio gave a feedback saying that the team did not participate much and that bothered him, evaluating the team with a grade 3/10. What solution would you bring to this situation? How would you overcome this problem, what would you do as a member of the team?
- Describe is the difference of Subway Fast food chain from the competition in market. You may select an attribute important to the consumers (you are considered as their customer) and elaborate why you use this product or avail this service. Also, describe a main target market and discuss why they are the appropriate segment to target. Share what you think is the value proposition of your chosen product or service.What is CRM? (customer relationship management)What are the differences between Products and Services? What is Service Marketing? Explain with examples.