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Name a product and state how you would position it by cultural symbols.
Step by step
Solved in 2 steps
- what research tactics you will use to determine if specific products are compatible with specific countries and associated cultures or subcultures.Do various demographic or social-strata groups (age, gender, urban/suburban/rural, occupation, income, education) differ in their consumption of our product?What is the market overview for halal food products in Europe and North America?
- Find other examples of marketers creating controversy by promoting culture-based products that could be viewed as inappropriate by others outsideof that culture.What actions have food marketers taken to stem the threat of a ban on marketing to children?Compare your m-commerce needs to rural Africans. Would you like MobiKash in full, in part (which parts?), or not at all?