Once you have performed your feasibility analysis, it is important to determinethat a new venture is feasible in regard to the industry and market in which itwill compete. To do so, an entrepreneur must answer which of the followingquestions (select all that apply)Is the industry easily accessible, meaning is it a viable and practical market for a newventure to enter?Are there universally applicable products or services that can serve across industries,minimizing the need for industry-specific considerations?Are there industry positions with inherent negative attributes?Are there untapped or underserved markets within the industry that presentopportunities for innovation?

When starting a new business, it is important to consider the industry and market in which you will…

Answered: Once you have performed your…

Principles Of Marketing

17th Edition

ISBN:9780134492513

Author:Kotler, Philip, Armstrong, Gary (gary M.)

Publisher:Kotler, Philip, Armstrong, Gary (gary M.)

Chapter1: Marketing: Creating Customer Value And Engagement

Section: Chapter Questions

Problem 1.1DQ

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