Review consumer sales promotion methods.

Q: What major issues should be considered when determining a retail site location?

A: When the goods and services are sold to a consumer by the seller, this is known as retail. A person ...

Q: CASE STUDY   Imtiaz, a venture of Mr. Hakim Khan Abbasi began operations in the year 1955. His prime...

A: Imtiaz is supermarket opened by Mr. Hakim Khan Abbasi, with a reason of solving the problems of avai...

Q: Which kinds of firms probably would operate mosteffectively as centralized firms? As decentralizedfi...

A: There are varied forms of authoritative structures depending upon the extent of responsibility and p...

Q: Which activity combines inventory management,order processing, warehousing, materialhandling, and tr...

A: Physical distribution is the group of activities performed to supply the finished goods to the vario...

Q: a) Where would you use social media marketing along the path to purchase? b) What are one or two met...

A: Customer buying cycle is the process that a customer goes through while making a purchase. There are...

Q: T F The purchaser of a franchise is called the franchisor

A: A business strategy for getting and keeping customers is known as Franchising. It is a type of proce...

Q: Messaging apps are the perfect avenue to engage with customers and prospects. Digitalizing customer ...

A: Social customer service approach involves use of social media platforms to provide customer in an or...

Q: Bankers usually insist that prospective borrowers submitaudited financial statements along with a lo...

A: There are certain prudential norms which financial institutions need to follow to ensure transparenc...

Q: Explain the differences among intensive, selective, andexclusive methods of distribution.

A: Distribution is a process of making final products available to the consumers. It happens directly o...

Q: What forms of interpersonal communication besideslanguage can be used in personal selling?

A: Personal selling refers to face to face presentation of a product with a customer. Other types of In...

Q: Should marketers play a role in helping consumers avoid the dark side?

A: A person who is responsible for creating a connection between a consumer and the product is known as...

Q: Explain the difference between a pull policy and apush policy. Under what conditions should each pol...

A: Push and pull policy in marketing is a type of promotional policy to drive-in the customers. Push...

Q: How comprehension is important ?

A: Reading comprehension means the potential to read, recognize, and remember what is being read now. I...

Q: Generally, when a retailer announces a discount sale on all its products A) the store will not suppl...

A: In the market, to increase the sales of a specific product, a producer or a seller (retailer) announ...

Q: Summarize methods commonly used for measuring and managing product quality.

A: Quality is the performance of a product according to the manufacturer's commitment to the customer. ...