Q: Describe the major types of advertising by purpose.
A: Advertising is a marketing process to communicate information related to the product/service to a…
Q: State the importance of marketing ethics.
A: Marketing- It is a form of persuasive communication in an organization. Marketing is made up of all…
Q: What is market penetration?
A: The growth of market is objective of every firm for ensuring they get constant profits and…
Q: What function does an industrial classification systemhelp marketers perform?
A: Industry arrangements can help with deciding business sector division. The North American Industry…
Q: What is a market? What are the requirements for amarket?
A: Every organization creates some other value for its stakeholders and especially customers in terms…
Q: What evidence exists that being socially responsibleand ethical is worthwhile?
A: Businesses are discovering that being socially responsible benefits both the bottom line and staff…
Q: Discuss the importance of global marketing.
A: Marketing refers to analyzing the market and consumer needs and determining whether a company can…
Q: Just because two activities are important elements of a single value-creation process does not mean…
A: People are motivated by needs, it is these needs which makes the people work and earn their…
Q: lating implementing business processes with the help of information technology. Explain how an IT…
A: The advancement of information technology has enabled the digitization of information, as rising…
Q: Which 3 of the following are benefits of electronic data interchange (EDI
A: The computer-to-computer exchange of business documents in a common electronic format between…
Q: Critique the role of social responsibility and ethics in improving marketing performance.
A: Social Responsibility is said to initiate of the business to work in alignment with social and…
Q: What is purchasing power?
A: Pricing indicates systematic process of price evaluation and to set accurate price at which it would…
Q: Define creative selling.
A: Selling is a process in which transaction takes place between seller and buyer. In selling, goods…
Q: What is SWOT analysis?
A: Marketing environment is build with factors which must be monitored and managed as it have…
Q: What is market development?
A: Growth strategies of business is based on elements k ke market share and revenue which determines…
Q: Discuss the political and legal environment of marketing.
A: Features of business environment: 1.The business environment encompasses all forces, institutions,…
Q: Advantage and disadvantage of playing online games
A: Online gaming becomes a popular pastime among the younger population. It's indeed, in reality, a…
Q: Discuss the impact of multinational firms on the world economy.
A: The firms get involved in international trade for a similar reason they get involved in domestic…
Q: Identify the social factors that affect consumer buying decisions
A: A consumer is a Person who takes part in the exchange with the company. He will provide profits to…
Q: When it comes to customer relationship management, what are its system implications?
A: Customer relationship management may be a — a type that helps in managing the firm' connection…
Q: What is cause-related marketing?
A: Marketing is performed with different objectives to be fulfilled which aligns with ultimate business…
Q: Why are environmental scanning and analysis importantto marketers?
A: About Environmental Scanning - Environmental Scanning, is that type of concept, which is described…
Q: What are the disadvantages of the major media classes?
A: The term media, which is the plural of medium, can be referred to as the communication channels that…
Q: How does integrated marketing communications help organizations?
A: Integrated marketing communications (IMC) is a communication technique that can help your small…
Q: How does a media plan help for advertisements?
A: Promoting is gainful to the organizations that utilize it assuming they hope to have any clients.…
Q: Develop a list of customer requirements
A: You must listen to your clients if you want to enhance your bottom line and increase repeat…
Q: Which of the following would not be within the scope of marketing activities in a company? O a. All…
A: The scope of marketing is wide and broader as it starts with the identification of the problem and…
Q: What are the benefits of a multi-domestic strategy?
A: A multi-domestic strategy is considered highly responsive to local needs and less integrated with…
Q: What are the benefits of limited decision-making?
A: Consumer behavior demonstrates different attitudes and personalities of different segments of…
Q: What are the two major parts of a marketing strategy?
A: The selection of a target market and the creation of a marketing mix are the two most important…
Q: What is a cash cow?
A: The cash cow is one of the four groups within the Boston Consulting Group (BCG) growth matrix,…
Q: Prepare a list of customer requirements (voice of customer) for smart pen product development.
A: In this tech-savvy world, people require different upgradations in technology in order to serve…
Q: What is a mission statement?
A: A mission statement is the foundation upon which a program is built. The program's goals and…
Q: Explain the affects of the external environment of marketing on the firm?
A: Since the business environment is continuously developing and customer preferences keep changing,…
Q: Analyze the components of the consumer decision-making process
A: Consumer behavior states about attitude of customers which is formed based on various factors from…
Q: Describe the tools, such as databases, big data, marketing analytics, and decision support…
A: Decision-making is seen as the set of various elements like knowledge, values, principles, and…
Q: Understand the importance of strategic planning
A: One of the essential roles of a manager is strategic planning. Effective planning enables a company…
Q: Identify and understand the cultural factors that affect consumer buying decisions.
A: Consumer behavior can be denoted as the behavior or habit of the buyers that they show during their…
Q: What dimensions are used to segment business markets?
A: Business markets comprise of sellers and buyers. Sellers are the firms who produce goods and…
Q: Describe marketers’ attempts to influence political forces.
A: Marketing environment is part of planning process which means assessment of different factors which…
Q: How may a company's success or failure be influenced by its employees' level of happiness at work?
A: Employees are very important part of a business firm system. Employers set certain rules and…
Q: Describe the external environment facing global marketers.
A: Every business is influenced by number of factors in its environment. These factors are known as…
Q: Why do role models have an impact on a person's decision to become an entrepreneur? Do you think…
A: Individuals who are looked up to are referred to as role models. These are the types of people who…
Q: Customers are more aware when they consider the price as a loss instead of a gain. a. price framing…
A: Pricing Strategy should be created with utmost caution as it is the most significant strategy for…
Q: Articulate how economic factors influence a customer’s ability and willingness to buy products.
A: Organization product is worthless unless there are individuals willing to buy it, and even more…
Q: Challenges and solutions for MNCs when expanding to new countires?
A: Expanding to new countries is usually a worthy endeavour, but it also comes up with some challenges.…
Q: Define an advertising agency.
A: Advertising begins with selecting different medias through which brand or product message would be…
Q: Prepare a list of customer requirements (Voice of Customer) for new smart pen product design
A: Voice of Customer: The capture of what customers are saying about a business, product, or service is…
Q: Explain how situational influences may affect the consumer buying decision process.
A: The procedure by which customers analyse their options before making a purchase is known as the…
Q: Describe several reasons for studying marketing?
A: Marketing can be explained as the field of management that deals with the formation of needs.…
What are the advantages of using personal selling?
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