When ABC Inc’s new CEO took the position, she emphasized that in order to rescue the company from potential bankruptcy everybody in the company need to pitch in together and join hands to achieve the company’s mission. The CEO was  using denotation. utilizing repetition. invoking the collective. posing rhetorical questions.

Managerial Economics: A Problem Solving Approach
5th Edition
ISBN:9781337106665
Author:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Chapter22: Getting Divisions To Work In The Firm’s Best Interests
Section: Chapter Questions
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When ABC Inc’s new CEO took the position, she emphasized that in order to rescue the company from potential bankruptcy everybody in the company need to pitch in together and join hands to achieve the company’s mission. The CEO was 

using denotation.
utilizing repetition.
invoking the collective.
posing rhetorical questions.
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