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    Company Assessment: Acuscan

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    Company Assessment: AcuScan Part One Analysis Describe all assumptions seen in any of documents provided in the case study. For full credit, provide AT MINIMUM: four to six assumptions held by Kelly; six to nine assumptions held by Pat; two to three assumptions held by Cliff; two to three assumptions held by Chris. Kelly Kelly's assumptions include the idea that customers will not be interested in accepting a staged rollout of any new product, that Pat is too manipulative when it comes to Chris

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    EXECUTIVE SUMMARY TO: Cliff O’Connor, CEO AcuScan, Inc. FROM: VP of Organizational Development SUBJECT: Observations and Recommendations for Optimization Project DATE: June 30, 2008 Purpose and Scope of Document The purpose of this document is to provide a basic overview of the current status surrounding the AcuScan Optimization Project. This document will provide a brief background and summary of the current situation, and then provide key points relating to the underlying issues. This

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    AcuScan Critical Case Study To: Cliff O 'Connor – CEO From: Pete xxxxx – V.P. of Organizational Development As the new Vice President of Organizational Development, I look forward to the upcoming challenges concerning developing the Organizational Development department. I anticipate exciting times ahead as we pursue a new course with the development of a new product based on our current retinal scanning technology. It is apparent from the recent Scanner 's Weekly and a Memo I received, that

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    EXECUTIVE SUMMARY TO: Cliff O’Connor, CEO AcuScan, Inc. FROM: TOM GRECO SUBJECT: ACUSCAN OPTIMIZATION PROJECT DATE: 5/5/2008 CC: GEN 480 STUDENTS Purpose and Scope of Document The purpose of this executive summary is to provide an overview of the status of the AcuScan Optimization Project, known as “Operation Optimize.” The objectives of the project are to increase revenues and grow market share by transitioning AcuScan into retail markets. Entry into this target market area is to be accomplished

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    being the CEO, has directed the others to venture to other market segments and position the new product in those markets. There are some in the organization, like Kelly that believe that AcuScan does not have to have a full feature new product to be released to the market. There are some issues with how Acuscan is going to finance the new product. These concerns are coming from Cliff. CONCLUSIONS 5. Describe all problems in this situation. The largest issue is the deadline that has been imposed

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    Critical Case Study Assignment Maurine Shaughnessy GEN/480 Paul C. Moretti, M.B.A. September 12, 2006 I am the newly hired Vice President of Organizational Development. My responsibilities include creating the Organizational Development Department. I look forward to working with all of you especially with finding a new and improved product based on our already developed retinal scanning system iScanner. First of all I am going to discuss assumptions made by Kelly Thomas, Pat Lambert, Cliff

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    he feels is a real possibility. iii. Kelly Thomas 1. Using a workload analysis report from a few years ago, she believes AcuScan will not be able to develop the product because of staff layoffs. She argued that the new product was much more complicated to produce than Pat had implied. iv. Chris Martinas 1. Cutting costs and laying off employees will not make this AcuScan successful because in order to create a product that is successful you must not cut corners and spend the money that needs

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    taken to remedy the obstacles that are evident. Summary of the Situation Project "Operation Optimize" has effectively stalled. Our research shows that our competition is steps away from a marketplace breakthrough. It is essential to the survival of AcuScan, Inc. to be the first to market a viable product of our own and win market share. We have a crucial

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    Running Header: Case Study Assignment Case Study Assignment Part One: 1. Assumptions: Kelly: Chief Engineer of Product Software ➢ Marketing people don’t seem to have any understanding of – just throwing away money at a problem doesn’t make it go away ➢ Believes that the only feature they can work with is identifying customers through retinal scanning; no other features can be produced ➢ The numbers that they came up with he feels are very optimistic ➢ That

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    Gen/480 Case Study

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    ANALYSIS 1. Describe all assumptions seen in any documents provided. For full credit, provide AT MINIMUM: four to six assumptions held by Kelly; six to nine assumptions held by Pat; two to three assumptions held by Cliff; two to three assumptions held by Chris. a. Kelly – Senior Engineer Product Development Assumptions: 1. Pat is trying to undercut Kelly’s authority by talking directly to the developers on his staff. 2. He does not agree with Pat’s business practices

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