Lamborghini

Lamborghini is an Italian brand and manufacturer of luxury sports cars and is owned by the Volkswagen group. The logo is attributed to the brand founder Ferruccio Lamborghini whose penchant for Spanish bullfighting sport has taken its shape in the logo. The bull represents the Lamborghini sports cars’ fortitude, power and the aggression that is usually identified with a sports car.The Lamborghini logo also symbolizes the founder’s zodiac character – the Taurus or a bull. User perception based on

Automobili Lamborghini S.p.A., an Italian brand, is a manufacturer of luxury sports cars. Lamborghini’s production facility and headquarters are located in Sant’Agata Bolognese, Italy. As the Italian manufacturing magnate, Ferruccio Lamborghini founded the company in 1963 with the objective of producing a refined grand touring car to compete with offerings from other established marques such as Ferrari. Lamborghini was originally a tractor manufacturing company (1960) serving the agriculture industry

C. Lamborghini and Defendant’s marks are similar because the two marks give off the same overall impression when examining them in their market and also because neither mark has any distinctive features to set them apart. “The more similar the marks are, the more likely it is that relevant consumers will confuse their sources.” Kibler v. Hall, 843 F.3d 1068, 1077 (6th Cir. 2016). When comparing two marks, the courts view the marks in their entirety and focus on the marks overall impressions

Lamborghini’s bull mark is strong because it is an incontestable mark that is conceptually and commercially strong and not weakened by third-party use. Lamborghini’s mark is conceptually strong because it is inherently distinct and arbitrary. The mark is commercially strong because of Lamborghini’s strong sales and presence in mainstream media. Third-party use of bull marks does not weaken the Lamborghini’s mark because none of the third-party marks are in Lamborghini’s relevant market. And the

Statement of Facts Plaintiff Automobili Lamborghini S.p.A. (Lamborghini) and Defendant, American Expedition Vehicles, Inc. (Defendant) are both automobile manufacturing companies that produce high performance vehicles. J.A. at 2. Volkswagen Group owns Lamborghini through its subsidiary, Audi. J.A. at 15. Defendant purchases Jeep Wranglers from the Chrysler Group and customizes them with accessories. J.A. at 25. Starting in 2015, dealerships reported to Lamborghini that they have received phone calls

centrally located in Wolfsburg Lower Saxony, Germany (Volkswagen Group, History 2014). Although VW is an entity and brand within itself, the company consists of many subgroups of brands of luxury vehicles such as Audi, Porsche, Bentley Motors, Lamborghini, Bugatti, Skoda Auto, SEAT, and Ducati (motorbike). The subdivision also

luxury car brand after Mercedes-Benz and BMW. Scania, the sweden commercial vehicle producer, Skoda, the famous automobil manufacturer based in the Czech Republic, and SEAT, the biggest Spain car maker. Then the ultra-high performance car brand Lamborghini ,Porsche and Bugatti. And last ,British ultra-luxury car brand Bentley. All these brands have one thing in common, they are all owned by the Volkswagen group of Germany. * The Volkswagen Group strengthened its position as the top motorcar manufacturer

manufacturers in Europe. Volkswagen the group (2016) highlighted that the group encompass twelve brands from seven European countries. The company’s brand portfolio include brand such as: • Volkswagen • SEAT • MAN • SKODA • Audi • Porsche • Bugatti • Lamborghini • Bentley • Ducati • SCANIA • Volkswagen commercial vehicle According to Volkswagen the

Volkswagen (VLKAY), world’s third-largest automaker behind Toyota (TM) and General Motors (GM), has been an exceptional performer in the automotive industry, gaining 158% over the last five years. Although the U.S. is one of the Volkswagens smaller markets, it is a top seller in the Europe and China. As the company aspires to become the global industry leader by 2018, here are a few reasons to back up its ambitious claim. European auto industry poised for a rebound Europe’s beleaguered auto industry

So far, the Sixth Circuit has only applied downstream, or post-sale, confusion, to cases involving knockoff products, but the legal rule of downstream confusion should also apply to non-knockoff products. The Lanham Act’s text and the legislator’s intent while modifying the Act suggests that downstream confusion applies to products other than knockoff products. 15 U.S.C. §1127 (2012). Also, the Sixth Circuit has substituted point-of-sale confusion with post-sale confusion before, and should again