Nokia

Introduction Nokia Corporation (Nokia, or “the company), one of the largest world-class telecommunication companies, was established in 1967. The company operates through three businesses: Nokia Networks, Here and Technologies (Nokia websites). Nokia’s Networks segment primarily offers telecommunication infrastructure that concentrates on mobile networks and base station subsystem. This segment runs two businesses: global service and mobile broadband. Nokia’s Here System provides the mapping and

unavailable, consumers will likely choose another brand to fulfill their needs. Consumers prefer the mobile phones of Nokia and Samsung mainly due to its brand image. Nokia was considered to be the leader in the market of mobiles. It was first invented in Finland due to demand conditions of the country. Then it became the pioneer of the mobile market and so there was consumer preference towards Nokia. But it came down in the market due to lack of innovation. And the position of the market leader is taken by

INTRODUCTION Nokia is a Finland multinational communications and information technology company. Headquarter of Nokia is located in Espoo, Uusimaa, in the greater Helsinki metropolitan area. In 2014, it employed 61,656 people across 120 countries, conducts sales in more than 150 countries and reported annual revenues of €12.73 billion. It is a public limited-liability company listed on the Helsinki Stock Exchange and New York Stock Exchange. According to Fortune Global 500 it is the world's 274th-largest

As it was stated in the introduction, with the smartphone revolution, Nokia failed to understand the future direction of mobile devices. This underestimation of the rising innovation, in terms of global market shares, led to a drastic decline – from 2007 to 2013, the company lost 45.2% of its market shares (Statista, 2014). It is worth mentioning, that in 2004, at Nokia’s Espoo headquarters, researchers have presented a mobile phone prototype, which was able to connect to the internet and it was

Introduction The Nokia Corporation poised as the best company to choose for this assignment given its sacksful flux and innovation in the industry over time and more so, it’s captivating and inspiring history. The long successful journey of this famous corporation started by Fredrik Idestam, a mining engineer The Company kicked off as a paper mill company. With time, they diversified their activities and were involved in many sectors such as rubber boots, tires, telecommunication infrastructure

Case study: Finland and Nokia 1. How was Finland able to move from a sleepy economy to one of the most competitive nations in the world by the end of the 1990’s? Finland was considered a sleepy country even after their independence from Sweden, depending its economy mainly on the Soviet Union by exporting its natural resources. Finland however slowly but constantly developed its economy up to the OECD average, following the models of its Nordic neighbors to invest highly in social welfare and

Nokia SWOT analysis Strengths Weaknesses * Sold about more than 1 million smartphones last quarter than average analysts expected * Leader in Supply Chain Managment * Strong finances * World leader in R&D * Nokia has built one of the wireless industry’s strongest and broadest IPR portfolios with over 10,000 patents * Sold about more than 1 million smartphones last quarter than average analysts expected * Leader in Supply Chain Managment * Strong finances

fall of Nokia CASE SYNOPSIS: Evolution Stages of Nokia Corporation: 1865-1970: Timber and Rubber Era Initially Nokia was not an electronic manufacture company. In 1865 Nokia started as Timber Company near the town of Nokia, Finland and then they started second paper mill when they grew significantly in their business over the period of time. The name Nokia is derived from the river called “Nokianvirta” which is in Finland. Paper was not the essential business style of Nokia. So therefore

From a Paper Pulp Processing Company in 1865, Nokia reached out to the world and become a famous brand in the field of technology, especially mobile phones. However, after a half decade, Nokia has failed in world markets, namely the Vietnam market. Mobile phones Nokia has declined dramatically and quickly before the glorious past of it. According to Etherington (2014), in the late 1990s and early 2000s, the 147-year-old Finnish company has turned a worldwide technological star: mobile manufacturers

NOKIA: Change in Market Strategy ABOUT THE COMPANY: In 1865, Fredrik Idestam, a mining engineer, founded a paper manufacturing company and called it Nokia. Finnish rubber Works became a part of the Nokia Company in 1920 and in 1922, Finnish cable Works joined them. All the three companies were merged to form Nokia group in 1967. But Nokia didn’t stopper here, they foray into new ventures like in power and electronic business in late 1970s. By 1987, consumer electronics became Nokia major business