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How Culture Affects Manchester United Football Club And How The Organisation Manages Strategically

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Culture within an organisation is a system of shared values, beliefs and norms of individuals in the organisation and how the value consensus creates a way in which people behave. The shared values have a strong influence on the individuals in the organisation and dictates how a person acts, dresses and performs in their job. A unique culture is developed and maintained by an organisation which provides guidelines and boundaries, through informal means, for the behaviour of the people within the organisation. “Beliefs, values and ideology are at the heart of organisations. Individuals hold certain ideas and value-preferences which influence how they behave and how they view the behaviour of other members. These norms become shared …show more content…

As one of the greatest leaders this country has ever produced (BBC, 2015), the power derived from him. In a power culture there are few rules and not much bureaucracy, so when Alex Ferguson was a manager at United, what he said was followed. For example in 2010 when Wayne Rooney was granted a pay rise, double that of his own, Alex Ferguson spoke with the Chairmen and stipulated that no player should be paid more than him (Forbes, 2015). The advantage of a Power Culture is that decisions can be made quickly. However, the quality of the decision maker directly affects the standard of the decisions being made. The organisation has to trust and depend on the leader to make the right decision. This again links back to Alex Ferguson and his ability to recognise promise in young talent such as, David Beckham and Wayne Rooney, and develop their skills to make them better players. A Power Culture also involves being able to make relationships easily with those within the organisation to produce the best of their ability. For example when Alex Ferguson retired in 2013 Robin Van Persie stated that he was ‘deeply affected’ (Luckhurst, 2014) when Ferguson left due to the relationship he has built with Ferguson. Under the management of David Moyes, Van Persie’s form suffered because of the lack of understanding they had of each other. This

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