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Literature Review On Total Quality Management

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Literature Review

Quality: The formal definitions of Quality is stated as, The totality of features and characteristics of a product or service that bears on its ability to satisfy given needs (American Society for Quality)
– Fitness for use
– Meeting or exceeding customer expectations
– Conformance to specifications
(Evans, 2004)
Satisfaction based definition:
No consensus has been reached on a definition for quality; the term is defined differently for products and services, for different industries, and for different levels of dimensionality. This study investigates the major definitions of quality and the antecedents of customer retention to establish a foundation for a new definition of quality based on satisfaction. Quality is defined …show more content…

In a TQM effort, all members of an organization participate in improving processes, products, services, and the culture in which they work. The methods for implementing this approach come from the teachings of such quality leaders as Philip B. Crosby, W. Edwards Deming, Armand V. Feigenbaum, Kaoru Ishikawa, and Joseph M. Juran.

The Primary Elements of TQM
Total quality management can be summarized as a management system for a customer-focused organization that involves all employees in continual improvement. It uses strategy, data, and effective communications to integrate the quality discipline into the culture and activities of the organization.
• Customer-focused. The customer ultimately determines the level of quality. No matter what an organization does to foster quality improvement—training employees, integrating quality into the design process, upgrading computers or software, or buying new measuring tools—the customer determines whether the efforts were

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