Executive Summary:
In response to the earlier task where all Senior Stakeholder Relationship Representatives were required to settle on a strategic Corporate Social Responsibility (CSR) partner for BusComm Enterprises, Armed Services YMCA of San Diego is hereby presented as the final choice. The charitable organization offers numerous support services such as assistance to rehabilitate wounded soldiers, free medical and psychological counseling, and programs to aid soldiers and their families. This choice is also based on the known deficit of support to military men and women who frequently suffer from life altering physical and emotional injuries. The Armed Services YMCA is a well-organized and highly rated association, with a rich history of serving since the civil war. It is thus a suitable strategic partner that fits our organizational goals and desire to integrate precedent setting CSR practices. This charity also fits our budget and presents a unique opportunity to serve in a barely exploited area, which will appeal to our shareholders. Conversely, my analysis indicated that Invisible Children would require higher scaling of resources and commitment in order to make an impact while their thematic area may be hard to resonate with our audience. Elsewhere, Community HousingWorks appeared capable of self-funding and represented a fairly common CSR partner who wouldn’t present BusComm Enterprises as any different among peers. It was also my opinion that the San Diego Brain
In spite of all advantages mention earlier about ethically and socially responsible business practice, it also has disadvantages, limitation and challenges. The most common and obvious limitation would be the cost that comes together with every investment a business does in order to meet all publicity’s requirements, for instance setting up Ronald McDonald House Charities. Every business has a goal which is at the top of their goal list and it is to be profitable. What is more, it is challenging to maintain the publicity’s and stakeholders’ satisfaction when investing into the society, employees and the environment.
Corporate Social Responsibility (CSR) is a very controversial topic. A question that has been debated for the past few decades is; is it corporately viable to introduce social responsibility as a proposed addition to the work ethic of business organisations. As well as, if adopting the framework of corporate social responsibility would yield positive improvements for those organisations.
In business, Anne Lawrence and James Weber (2014) identify enlightened self-interest as a corporation’s recognition that using corporate resource to serve others, including customers, employees, and the community as a whole, is in the best interest of the company. This social responsibility enhances the company’s image within the community, which increases both customer loyalty and satisfaction of employees. Some of the ways that businesses serve others is through philanthropy and backing environmental sustainability. Within his lecture on ethics and corporate responsibility, Dr. Kahlib Fischer (n.d.) encourages the importance of corporate social responsibility (CSR) in that it provides mutual benefit to both the organization and the community.
Currently the company is involved in two social programs. The first is Boobies Make Me Smile, which “partners with organizations committed to the fight against young adult cancer” (Company Information: Boobies Make Me Smile, 2016). The second is the Spirit of Children, which tries to “make hospital stays less scary for kids and their families.” (The Heart of Spirit Halloween: Spirit of Children, 2016). However the Corporate Social Responsibility
The world we live and operate BusComm Enterprises in is becoming increasingly smaller as the development of technology allows us to be more in touch with what is happen on a global scale. This allows BusComm Enterprises an opportunity to increase our Corporate Social Responsibility by partnering with a local charitable organization that reaches beyond the boundaries that are drawn a map and helps those who are facing a humanitarian crisis.
It is often said that a structure is only as strong as its foundation. This same principle can be applied to a business. In this case, the foundation is the stakeholders and the company’s corporate social responsibility strategies, both of which play a crucial role in the long-term success (or strength) of the company. Bombardier is a Canadian aerospace and transportation company which was founded in 1942 in Valcourt, Quebec as a snowmobile company. As its success grew, Bombardier expanded into one of the world’s leading transportation manufacturers; a multinational company, and evidently a highly successful one. The focus of this report, however, will not be on the overall success of the company, but on the company’s disposition
Once a business realizes that it has gotten wrapped up in maximizing profit that it neglect ethics of care, the next step is to readjust and realign its core values internally and be more responsible to the environment in which they operate by showing societal care. Therefore, the aim of this report is to address the importance of realigning the business with ethics of care through involving in CSR activities, and as well as showing how these actions can impact on a company’s performance even if it may be demoralized in the society.
The YMCA is all about bringing positive changes and new ideas to communities and individuals. At the Y, their success is based the ability to get the community involved in different programs and events. The Y is a cause-driven organization that is all about youth development, healthy living and for social responsibility (YMCA of the USA, 2015). The YMCA believes that a strong community happens when time is devoted to improving the future. Setting up a cooking class where children in the community can learn something new, learning in a fun and informative way, will help form the kids to make better decisions in the future.
Corporate Social Responsibility (CSR) is something that affects all companies and should be an active factor in the company’s decision making. It is something all corporations need to care about. CSR is when business’ or corporations take part in an initiative or campaign for a cause that will benefit society and/or in some way make the world a better place (Taylor, 2015). Initially, Corporate Social Responsibility started to take shape around the 1950’s, but some say that it dates all the way back to the 1800s, the idea of CSR was seen (Carroll, 2007). One may think that because it is dated so long ago, it doesn’t have an important impact today nevertheless, it is proven that Corporate Social Responsibility is a pathway for entities to self benefit as they are in the process of benefitting society.
Let me first provide the landscape of this case study by highlighting that the evolution of the partnership between the United Nations High Commissioner for Refugees (UNHCR) and the software giant Microsoft Corporation facilitated a strategic and mutually beneficial partnership, as well as shaping the definition today of good corporate social responsibility. The corporate social responsibility (CSR) initiative was created back in 1999 as an endeavor at a point in time when Microsoft employees engaged to assist to aid the victims of the Kosovo crisis. The emotional undertaking is referred to as the spark created
Employees are a large part of what make up organizations and they play a vital role within the stakeholders of a company. In order for an company to conceive socially responsible goals, they must focus within their organizations structure and make sure their stakeholders needs are attained, specifically the employees working for them. Companies wouldn 't exist without employees who work and interact with their products, customers and suppliers on a day to day basis. David Chandler and William B. Werther, Jr. present the case study of John Lewis Partnership in their book, Strategic Corporate Social Responsibility, to illustrate an example of a company that strives to keep their employees a central priority in their organization. The John Lewis Partnership has a unique way of viewing the roles their employees play within the firm that has allowed their overall business to be a major success. The revolutionary concept has pioneered a new way that companies and other organizations strive to incorporate into their business strategy.
CSR lacks universal methods. The United Nations Industrial Development Organization (UNIDO) mentions that it is important to draw a distinction between CSR as part of strategic business management concept and charity, sponsorships or philanthropy. The latter applications make valuable social impacts that enhance the reputations of the companies, however, CSR is a continual effort instead of an instance. A few features that CSR should focus on are: eco-efficiency, employee and community relations, environmental management, gender balance, responsible souring, anti-corruption, stakeholder engagement and human rights. Utilizing some of these key features a company can bring competitive advantages into the market place. Increased sales and profits from operational cost savings as well as improved reputation and brand image and customer loyalty can result from a well-defined CSR strategy.
In management theory, it is intractable for for-profit company to combine social responsibility and making profits meanwhile. However, Ben & Jerry’s is recognized as a model in this aspect. The company is successful in accomplishing a heightened standard of corporate social responsibility values without being overburdened by the financial necessity from practical completion of such values.
Corporate social responsibility has been one the key business buzz words of the 21st century. Consumers' discontent with the corporation has forced it to try and rectify its negative image by associating its name with good deeds. Social responsibility has become one of the corporation's most pressing issues, each company striving to outdo the next with its philanthropic image. People feel that the corporation has done great harm to both the environment and to society and that with all of its wealth and power, it should be leading the fight to save the Earth, to combat poverty and illness and etc. "Corporations are now expected to deliver the good, not just the goods; to pursue
This is essay will focus on analyzing how corporate social responsibility (CSR) influences the investor relations of a corporation and whether it is good for the society, using Gasland and FrackNation as examples. In the contemporary society, CSR sounds like a commendatory term for the society. Over decades, it seems like that both the public and the media are trying to encourage corporations to behave more responsibly, and corporations are gradually becoming more socially aware in the contemporary society because they know they cannot afford the consequence of ignoring it. (Bernstein, 2009:606) However, CSR is not always beneficial. One of the major practices of public relations is investor relations, because the concerns of a corporation’s investors can directly relate to its welfare. When the corporations paid more attention on CSR, their investors will inevitably somehow feel ignored. As a public which has real material input to the corporations, investors are seeking for future returns, they want to be treated specially by the corporations that they invest. Also, value too much about CSR can make corporations become the victim of being morally hijacked, which may harm both a corporation’s financial success and the whole society’s harmony.