Core Computer Corporation (CCC) recently opened a customer service facility in New Delhi, India. Managers of the Texas-based firm have been displeased with the local manager hired to run the New Delhi facility because of a variety of problems that took place. CCC managers believe that a representative from the headquarters should manage the Indian facility for one year in order to train personnel and to improve the quality of customer service. Two CCC executives have expressed a desire to work and live in India: Craig Springer and Devon Parks. The CCC IHRM is comparing the qualifications and characteristics of the two men in order to determine which candidate would be the most successful in India. CCC has adopted a polycentric staffing framework to organize expatriate assignments. Given this choice, which of the following would be the most important for the IHRM managers to determine before deciding who to take charges of the New Delhi facility? A) Which candidate is the most knowledgeable about CCC's products? B) Which candidate possesses the ability to be a flexible and sensitive leader with superior cross-cultural sensitivities. C) Which candidate best understands CCC corporate culture in Texas? D) Which candidate has mentored the most CCC interns and new employees over the past three years?

MARKETING 2018
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ISBN:9780357033753
Author:Pride
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Chapter12: Developing And Managing Products
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Core Computer Corporation (CCC) recently opened a customer service facility in New Delhi, India. Managers of the Texas-based firm have been displeased with the local manager hired to run the New Delhi facility because of a variety of problems that took place.

CCC managers believe that a representative from the headquarters should manage the Indian facility for one year in order to train personnel and to improve the quality of customer service. Two CCC executives have expressed a desire to work and live in India: Craig Springer and Devon Parks.

The CCC IHRM is comparing the qualifications and characteristics of the two men in order to determine which candidate would be the most successful in India.

CCC has adopted a polycentric staffing framework to organize expatriate assignments.

Given this choice, which of the following would be the most important for the IHRM managers to determine before deciding who to take charges of the New Delhi facility?


A) Which candidate is the most knowledgeable about CCC's products?
B) Which candidate possesses the ability to be a flexible and sensitive leader with superior cross-cultural sensitivities.
C) Which candidate best understands CCC corporate culture in Texas?
D) Which candidate has mentored the most CCC interns and new employees over the past three years?
Expert Solution
Introduction:
  • A 'customer service facility' for the Texas-based 'Core Computer Corporation'  has just been established in 'New Delhi', India.
  • The facility's local manager, however, was deemed inadequate by CCC management owing to a number of issues.
  • To enhance the 'quality' of customer service and train personnel, CCC managers believe that sending a representative from the headquarters to manage the Indian facility for one year is necessary.
  • Two executives, 'Craig Springer' and 'Devon Parks', have expressed their interest in working and living in India.
  • To determine the best candidate for the job, the CCC 'International Human Resource Management'  team is 'comparing' the 'qualifications' and 'characteristics' of Craig and Devon.
  • CCC has adopted a polycentric staffing framework to organize expatriate assignments.
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