Give (2) examples of complementors and how does it create impact in the digital age.
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In Bradenburger's and Nalebuff's model, "complementors" sell products and services
that are best used in conjunction with a product of service from a competitor. Give (2)
examples of complementors and how does it create impact in the digital age.
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Solved in 3 steps
- 1 Use the marketing process to examine and evaluate each of these factors about the products. Consider what Formula Botanica says about hair trends, and highlight the environmental factors that affect your function in the marketing of this product. • Understanding customer needs and wants; • Market offerings: bundle of benefits; • Being aware of market myopia; • Marketing, customer value and satisfaction; and • Exchanges, transactions and relationships and how it leads to market.Assume your company makes shop towels toiletry sets and packages, hand-washing stations, cleaning chemicals and equipment’s and similar products. to conceptualize your answer better, Make a possible list of all the companies B2B that could be potential customers of your firm. Then identify all the markets from which their demand is derived using these answer the question below.What type of segmentation are you going to use to identify these market?, Why?What Characteristics Of B2b Market Are You Looking For Considering The Nature And Type Of Product You Are Selling? What factors might influence the success or failure of your business in these markets? Who are the customers of your possible market / B2b consumer?Conduct research on power brands in the retail clothing sector. Select one retail clothing brand and provide evidence of how they effectively applied the brand trinity to achieve their current dominant position. Discuss your findings under the following headings: Art/their big idea or value proposition.
- Use the marketing process to examine and evaluate each of these factors about the products. Consider what Formula Botanica says about hair trends, and highlight the environmental factors that affect your function in the marketing of this product.• Understanding customer needs and wants;• Market offerings: bundle of benefits;• Being aware of market myopia;• Marketing, customer value and satisfaction; and• Exchanges, transactions and relationships and how it leads to market,Conduct research on power brands in the retail clothing sector. Select one retail clothing brand and provide evidence of how they effectively applied the brand trinity to achieve their current dominant position. Discuss your findings under the following headings: Science/their research orientation.Should Tana, a young entrepreneur who is launching a new line ofenvironmentally friendly (green) cosmetics, sell through a physicalstore, catalog, or Internet? Explain two key benefits of each channel forher business.
- create a 3 kinds of different videos that applies the hospitality marketing trends and strategies. The video should be only 1 minute and ensure to have a caption on it. In this video you are creating and promoting something like food, cooking, rooms, place of a restaurant or hotel, amenities and facilities department sites in the hotel. Note: Your video should be reel, tiktok, Search ResultsName four technologies businesses can useto improve buyer–seller relationships in B2BmarketsJust Answer the Number 2! Here is the Answer for the Number 1. The Abenson’s or automatic handle has multiple brands which has lot of appliances, tools, gadgets, home appliances its retail store regarding various brands in the stores. The Abenson's is a company based in Philippines and has a great brand value and customer come to Abenson's for buying various gadgets, appliances for day-to-day home essentials work. How the brand will stand out As the new company and unknown company which is not known in the store the ways brand can stand out is as follows: 1) The appliances should have the best quality at affordable price. 2) The appliances should have the warranty period for a year At least. 3) The marketing strategy should be unique and designed on the basis of customer preference. 4) The after services contract should be provided to the product. 5) The product should look attractive and light in weight to carry. 6) The gadgets should be provided with certain add-ones product. 7)…
- Just Answer the Number 3! Here is the Answer for the Number 1. The Abenson’s or automatic handle has multiple brands which has lot of appliances, tools, gadgets, home appliances its retail store regarding various brands in the stores. The Abenson's is a company based in Philippines and has a great brand value and customer come to Abenson's for buying various gadgets, appliances for day-to-day home essentials work. How the brand will stand out As the new company and unknown company which is not known in the store the ways brand can stand out is as follows: 1) The appliances should have the best quality at affordable price. 2) The appliances should have the warranty period for a year At least. 3) The marketing strategy should be unique and designed on the basis of customer preference. 4) The after services contract should be provided to the product. 5) The product should look attractive and light in weight to carry. 6) The gadgets should be provided with certain add-ones product. 7)…Do you notice similarities how products in this particular category are usually promoted? What ways could advertisers “cut through the clutter” when promoting their products in this category?. Do you think the following market segmentation criteria listed below bring market opportunities to some product marketers? Are these segments viable for certain products? If so, identify them. Also, identify some leading brands currently positioned for people in these segments : People who are into fitness and working out and believe in total fitness lifestyle. Online shoppers who tend to be more affluent than average when compared to those who are online but don’t shop