Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, selling, and delivering products to consumers or other businesses. Keeping in view the said statement discuss the Types of Marketing, core concepts of Marketing and also explain the Marketing Process?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter1: An Overview Of Strategic Marketing
Section: Chapter Questions
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Q No. 2: Marketing refers to activities a company undertakes to promote the buying or selling of a product or service. Marketing includes advertising, selling, and delivering products to consumers or other businesses. Keeping in view the said statement discuss the Types of Marketing, core concepts of Marketing and also explain the Marketing Process?

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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing