The following text describe problem situations. Read the text and note down the problem signaling words and expressions. The Lodge Bistro Chain Joyce Lodge opened her first café in 1989. In 2010, Joyce Lodge retired. Her daughter Patricia gave up her job as a management consultant to become the chief executive officer of the Lodge chain. At this point, the business remained reasonably successful but experienced growing competition in the sector. Indeed, the business faced an increasingly threatening external environment. The economy moved into recession. The shareholders of the business were becoming increasingly nervous and began to put pressure on Patricia to respond actively to these challenges. There are staff problems across the chain. High turnover, particularly among serving staff and poor performance. ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- 2. Below are mixed SWOT factors of KFC case study. Fill the chart to Identify each SWOT factor. With over 15,000 establishments in 120 countries, KFC is an internationally recognized venue. Increasing numbers of competitors. Serving high-fat foods; considering how health-conscious the public is these days, greasy chicken is not going to cut it anymore. KFC is in the prime spot to dive into the vegetarian market. Adding new vegetarian options will improve the relationship between KFC and health-conscious and vegetarian consumers. KFC became popular thanks to its good chicken. Raw material prices are rising. By maintaining the same price point with new menu options, KFC is positioned to enter a new market without sacrificing the beloved chicken-focused meals. KFC follows a franchise management system, meaning each one is individually managed. It is not uncommon for one KFC to have high reviews while another, just down the street, is collecting bad press. Alongside KFC, Taco Bell and Pizza Hut also share the same corporate owner brands. Brands have the influence, power, and resources to improve KFC as a restaurant. Introduce new products fish and deals menu that will attract more customers. SWOT Analysis of KFC Strengths Weaknesses Opportunities Threats
- The following text describe problem situations. Read the text and note down the problem signaling words and expressions.
The Lodge Bistro Chain
Joyce Lodge opened her first café in 1989. In 2010, Joyce Lodge retired. Her daughter Patricia gave up her job as a management consultant to become the chief executive officer of the Lodge chain. At this point, the business remained reasonably successful but experienced growing competition in the sector. Indeed, the business faced an increasingly threatening external environment. The economy moved into recession. The shareholders of the business were becoming increasingly nervous and began to put pressure on Patricia to respond actively to these challenges. There are staff problems across the chain. High turnover, particularly among serving staff and poor performance.
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2. Below are mixed SWOT factors of KFC case study. Fill the chart to Identify each SWOT factor.
- With over 15,000 establishments in 120 countries, KFC is an internationally recognized venue.
- Increasing numbers of competitors.
- Serving high-fat foods; considering how health-conscious the public is these days, greasy chicken is not going to cut it anymore.
- KFC is in the prime spot to dive into the vegetarian market. Adding new vegetarian options will improve the relationship between KFC and health-conscious and vegetarian consumers.
- KFC became popular thanks to its good chicken.
- Raw material prices are rising.
- By maintaining the same price point with new menu options, KFC is positioned to enter a new market without sacrificing the beloved chicken-focused meals.
- KFC follows a franchise management system, meaning each one is individually managed. It is not uncommon for one KFC to have high reviews while another, just down the street, is collecting bad press.
- Alongside KFC, Taco Bell and Pizza Hut also share the same corporate owner brands. Brands have the influence, power, and resources to improve KFC as a restaurant.
- Introduce new products fish and deals menu that will attract more customers.
SWOT Analysis of KFC |
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