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    Steven Jobs was one of the founders of Apple Computer. Apple Computer's initial strategy was to target specific sub-segments of the market that the company's management believed could be best served by the company. Apple Computer focused on these sub-segments, addressed the needs of these users, and developed a loyal following for the company's products (Fortune, 2011). The senior executives at Apple Computer, led by Jobs, reinforced a customer focus within the company. This customer focus was largely

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    founded in 2006 by two entrepreneurs Daniel Ek and Martin Lorentzon and launched in 2008. In the digital music industry, the streaming market, which represents 10% of the sector, has grown by 51.3% in 2013 while revenues from the download market (iTunes, Amazon) has fallen by 2.1%. Spotify perfectly illustrates this superior growth as the leader in terms of innovation in this market. Considered to be one of the 10 most innovative companies in the U.K. in 2014 by Fast Company , Spotify with almost

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    Steve Jobs was an accomplished leader and innovator in technology, having helped found and lead multiple companies throughout his life. His many accomplishments include; founding Apple and NeXT and was the CEO of both companies as well as Pixar. Jobs created many life-changing products like the Apple ll, which is has been known as one of the first true PC’s. Early Life Steven Paul Jobs was born on February 24, 1955 in San Francisco, California. His biological parents were Joanne Schieble and Abdulfattah

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    Apple Inc. was founded by Steve Jobs and Steve Wozniak in 1977, and the headquarters is primarily located in Cupertino, California. In 2011 Tim Cook became the new CEO. Apple has 116,000 employees, 35 key professionals including Tim Cook and he is also one of the eight board members. Apple Inc. Form-10K for their fiscal year ended September 24, 2016, shows that their net income has fluctuated over the years. In 2012, their net income was $156,508, 2013 was $170,910, 2014 was $182,795, 2015 was $233

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    Case Study Of Apple

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    The company basically deals with the production as well as marketing of various electronic gadgets, software applications and the personal computers (PCs) (Burrows and Grover, 2006). It is to be noted that Apple at present operates over 300 retail stores all over the world (Apple Inc., 2014). Apple develops Mac

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    Case Study : Apple Inc.

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    Summary Apple Inc. was built up on 1st April 1976 around then the organization was known as Apple PC, Inc. Apple almost has 35,000 representatives overall and its business recording about US$42.90 billion by 26th September 2009. It arrived in a magazine named Fortune that Apple had been most refreshing organization in the United States in 2008 and worldwide in 2009. Apple fundamentally offers tablets, iPods, and mobiles and so forth here we are set to focus on their portable PCs. Apple has various

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    Jobs, the Genius Behind Revolutionary Products An essay on the article “Steve Jobs: An Overrated Death - He Did Not Invent a Thing” by C.J. Thomson, 2011 When Steve Jobs died on October 5th, 2011, you could see people mourning in front of Apple Stores, putting down flowers or outdated apple devices to show their affection to this death. Steve jobs had a lot of fans, but did they overreact? Is this collective mourning and the piles of flowers, cards, outdated apple gadgets and candles too much of

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    Apple is based in Cupertino, California. It is an innovative organisation which manufactures, designs and markets all different goods and services. For instance, personal computers, Mobile communications, media devices, personal computers and portable digital music players. They also sell related software, services, etc., Furthermore, networking solutions and third-party digital content and applications. This world known company was created by Steve Jobs, Steve Wozniak and Ronald Wayne, which was

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    Pestel Analysis Of Apple

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    products has gone up as purchasing power of consumers continues to increase in different markets. Music industry growth has witnessed soaring heights which is a big social influence on Apple and its products. One of Apple’s main offerings is the music store iTunes and Apple has gained a lot from this social development and change in modern lifestyles. However, the young consumers in these markets might lack a strong emotional attachment with the products. Also, increasing ethical concerns regarding low cost

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    Technology has changed in the terms of portable music and with the invention of the Apple iPod in 2001, the ease and accessibility to download and listen to music has never been easier. Apple has developed a device that weighs no more than 6.2 ounces (and as few as 3.6 ounces) and can hold up to 10,000 songs. Despite the weak market overall, the market for digital media is undeniably hot and barring a consumer spending meltdown, it should stay that way. In light of current computer market conditions

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