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A Culture-Based Perspective Concerning the Desirable Characteristics of Mobile Phones

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Selection of Mobile Phone A Culture-Based Perspective Concerning the Desirable Characteristics of Mobile Phones as Tools of Communication Technologies I. Introduction and Theoretical Framework This program of study continues personal research and professional practice in the field of mobile telephonic communications within the area of telecommunication systems. The theoretical framework that will be used for the proposed study's cultural component will be based on Geert Hofstede's five national cultural dimensions that have proven reliability and validity in a wide range of research applications. Within the mobile telephonic communications sector, there is growing evidence that an increasing number of consumers are canceling their landline service and opting for mobile telephone services only. In fact, the proliferation of mobile handheld devices with telephonic capabilities has neared ubiquity in some countries in recent years, with countries such as South Korea being among the most heavily "wired for mobile" in the world. In some cases, consumers in countries where they never had the opportunity to have a traditional landline telephone have readily embraced these innovative mobile communications technologies. Indeed, the uptake rate of mobile telephones in some countries has astonished even the most enthusiastic marketing executives, and current signs indicate that these trends will continue to accelerate in the future, issues that directly relate to the problem to be

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