B2B eCommerce Guide -> Core Business Features
Core Business Features Define eCommerce Capabilities
Functionality in B2B eCommerce websites depends on subsets of core and custom features, back-office tools, user interfaces, and even design considerations that affect what viewers see when they visit a website. Regardless of software platform, certain core business features are essential for highly functional B2B eCommerce websites, but how companies handle the various duties these features perform can determine success in competitive markets and impact every area of business operations. That 's why it 's critical to choose an operating platform where core business functions can be customized to specific industries and B2B models to foster greater functionality, appealing and intuitive interfaces for stakeholders, better communications and greater abilities to manage and monitor eCommerce operations throughout the buying and shipping cycles.
Addressing the B2B User Experience
Most people have shopped at Amazon or eBay and understand how convenient the buying process is at B2C eCommerce websites where the user experience or UX trumps every aspect of the business process. Although the B2B process differs in many ways, smart decision-makers in business-to-business marketing understand that the user experience is critical and not just for customers but for business collaborations, distributor efficiency, lead generation and important internal processes. The user experience
Once a decision is made to develop a business, whom the customer will be is the next decision to be made. Whom will the company target as a customer? Will it be a business? Or will it be a consumer? Business-to-business (B2B) marketing has differences from business-to-consumer (B2C) marketing practices. This paper will outline these differences between the two types of e-commerce business transactions.
Over the past decade, Internet usage has soared to new heights, and as a result, a new e-commerce platform hits the market every day. Leading to decreased prices and increased efficiency, competition is good for business, but it can also create quite a headache. Each platform has its own set of pros and cons, and sorting through them all can be tedious and frustrating. Though potentially time-consuming, it is important for users to carefully analyze each available platform, comparing its features to their unique business needs. In the digital realm, an e-commerce platform acts as the location of your business, and just as it is in the real world, location is everything. With this in mind, choosing the right platform for your business is crucial
Have you ever purchased any product on the Internet, used the Internet to collect information or data, or played computer games on the Internet? You must agree that it is fast, easy, and enjoyable. The Internet has been a part of our daily life for several years now. In addition, in the business world, a new business model, E-business and E-commerce, has appeared for several years. According to Ali, there are two main types of E-commerce: B2B and B2C (2000). One is business to business (B2B). This means that enterprises use the Internet to transact or trade between business operations and their partners. Another is business to consumer (B2C). In other words, enterprises provide products, support good, and services to the customers on the
In the findings we came across four such pain points that is harnessed and addressed properly can raise the B2B ecommerce market reach. Let us find out those pain points and discuss them away–
Ecommerce is the fastest growing industry, and it is expected that ecommerce sales will increase up to $523 billion by 2020. This would open a number of opportunities for online shoppers. For online business owners, optimizing their business websites needs to be a top priority, if they really want to reach their milestones. This is the reason, competition is getting tougher day by day.
Useful integrations for eCommerce companies include hundreds of possibilities, but some stand out because they prove useful to a wide cross-section of B2B operating models. It 's always important to consider a company 's industry-specific needs, but these common questions are good starting points for assessing any B2B company’s needs according to a marketing software company:[1]
B2B buying decisions are no longer simple matters that the company president or purchasing manager decides based on long-term loyalty, cronyism or the ability to get a good deal. Customers are following a more complex decision-making process that involves using platform-enabled support services and assessing each B2B company’s credibility, ordering convenience, ability to customize products, social chatter about the company, customer reviews, business ratings and customer service processes for providing quick answers to product questions to assuage increased product skepticism. The authority to make decisions has drifted from single key company officers to multiple business stakeholders and buying committees. However, a classic loyalty-generating strategy still works in the digital environment as well as it ever did in wholesale and retail sales in face-to-face encounters. Offering customers in-house accounts for making B2B purchases offers strong incentives for companies to do business with any given eCommerce platform, and software customizations and automations update this classic practice for the digital age of instant communications.
Design and functionality are inseparably intertwined, but many B2B companies haven 't embraced the concept that their websites need to offer all the design features that B2C companies offer and empower customers and stakeholders to use their dynamic eCommerce platforms for more than just placing orders. Web design statistics reveal a number of interesting, actionable insights for B2B marketers. People not
Now, most ecommerce websites generally follow a B2C model. But there are also enough online ventures out there whose main target customers are other businesses.
Custom B2B eCommerce features -- regardless of business model -- deliver the latest products, research and information to customers and transform websites into central repositories that can display the right information to the right customer at the right time, which has always been the key to sales closings, and provide astonishing levels of user functionality so that people can research products, personalize their website
RDI/EDEXCEL Level 4 BTEC Higher Nationals Computing and Systems Development Business Skills for e-Commerce Assignment
Since there is an amassing number and variety of business that exploit the opportunities presented by e-commerce, consumer attitude should be taken into account. The e-commerce market has grown in several courses, from the emergence of search engines and Internet-based business portals, it flourished into cater two different directions. Business to Customer (B2C) and Business to Business (B2B) e-commerce segments have emerged (Mahadevan, 2000 as cited in Han Wu, 2010). Organizations that began to operate in the Internet market platforms became interrelated similarly and were able to created valuable and unique propositions to drive the market forward.
"B2B also covers e-commerce of goods, services or information between different companies. Therefore, the Business to Business Marketing a very large part of e-business. Commodity exchanges or wholesale deals can be referred to on the Internet as B2B platforms. In addition to trade in goods and their logistics, warehousing and distribution are also part of this business. Overall, these business relations can be held between manufacturers, suppliers, logistics and distribution companies. Companies that are knowledgeable about this marketing, get a cost advantage as for example the cost of purchase can be saved. Even staff and warehousing can be reduced through the electronic communication channels. Many of these
eCommerce is a rapidly growing path that businesses are taking to maximise their success. This report will focus on the advantages and disadvantages of eCommerce websites. eCommerce involves the process of businesses selling products and services over the internet; a few popular example of these are Amazon and eBay. Over the last few years this market has become one of the most popular ways to purchase products. Research has demonstrated that 96% of people living in America use eCommerce websites. This fast growth is due to the increase in technology that allows for online shopping, such as our growing dependance on mobile devices. The result of this is a reliable on-demand way of completing purchases that wasn’t possible before. For businesses this looks like a beneficial investment as eCommerce is projected to increase in use even more in the short-term future. Advantages: There are many advantages to using eCommerce for both the customer and the business, whether its pricing, package tracking, online review communities or quicker use. One of the benefits to have an online eCommerce store is that it is practically always open for business. This is an advantage for both the customer and the business. For example a potential customer can be awake at midnight and think of something they would like, an online store allow them to complete this purchase. It also benefits the business owner as they are not required to pay for the resources to keep a store open for the entire day or late into the night. Another major advantage of online eCommerce shopping is that a business is given the potential to reach thousands more new customers on a daily basis. A physical store at any location is limited to customers that live near or know of the location of the store. However, this is completely irrelevant with online shopping as anyone is able to access it over the internet. A online store will allow anyone interested in a product to purchase it regardless of their location, providing the business ships to this location. In a survey that was conducted on store owners after they started up online stores, 64% commented that they had seen a substantial increase in income. A key advantage that benefits both the customer and
The internet is considered as an important business tool and businesses are finding ways of making the best use of it. The e-businesses model is one of the tools that have been enabled by the internet. The e-business model is a vital tool in today 's business world as it defines how the company functions to provide goods and services and adapt to the changing market and technology. The use of business by organizations is very important as it limits the barriers that are brought about by cost, time and geography. It provides the advantage of customer retention, expansion globally and reduced costs.