FOR A FINANCIAL INDUSTRY - Define the boundaries of the industry analysis in terms of horizontal (the range of products and markets addressed) and vertical (the range of supply chain activities the analysis will consider) scope. 2. Identify three key success factors for the industry you have selected and justify why you believe each factor to be critical to an organisation’s success. 3. By making use of Porter’s five forces, analyse the industry that you have chosen. 4. What are the complementary goods or services (if any) for products in your industry? Are there any ‘coopetive’ relationships that exist and how does this affect the dynamic of the industry? 5. Evaluate the industry you chose in terms of the industry life cycle. 6. Based on the analysis above, choose one major player in the industry and show how they have made good (or poor) strategic decisions based on the industry dynamics you’ve outlined above. .
FOR A FINANCIAL INDUSTRY - Define the boundaries of the industry analysis in terms of horizontal (the range of products and markets addressed) and vertical (the range of supply chain activities the analysis will consider) scope. 2. Identify three key success factors for the industry you have selected and justify why you believe each factor to be critical to an organisation’s success. 3. By making use of Porter’s five forces, analyse the industry that you have chosen. 4. What are the complementary goods or services (if any) for products in your industry? Are there any ‘coopetive’ relationships that exist and how does this affect the dynamic of the industry? 5. Evaluate the industry you chose in terms of the industry life cycle. 6. Based on the analysis above, choose one major player in the industry and show how they have made good (or poor) strategic decisions based on the industry dynamics you’ve outlined above. .
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